Step inside Linda Merad's whimsical and poetic illustrated universe for Hermes
Briefly

Step inside Linda Merad's whimsical and poetic illustrated universe for Hermes
"The texture of the material and the handcrafted quality were aspects that particularly interested them. The challenge was to translate my style from stone to paper."
"The project grew quickly and organically, it hadn't been planned months in advance: I was briefed in November for a mid-December deadline! So I dedicated myself to it full-time during that period."
"It was fun and quite impressive to see his interpretation of the movements and his suggestions - they really added a new value to the work."
"Being an illustrator is often a solitary job, so I'm grateful to have had the opportunity to be part of this collaborative project."
Hermès launched a New Year campaign for 2026, featuring Linda's Lithograph style in animations created with animator Quentin Klein. Linda used pen and India ink to sketch Hermès objects and characters against a sea backdrop for the theme 'L'appel du large'. Initially intended for a single Instagram animation, the project expanded into a website takeover. The collaboration was intense yet exciting, marking Linda's first experience with animation, which added significant value to her work.
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