"Certain design decisions that nudge, obscure, or manipulate users are being reframed as deceptive practices. The implications are big, not just for product teams, but for anyone who has ever said, 'Let's test that and see if it converts.' Most importantly, these dark patterns have real-life consequences for real people."
"The design of digital products can now be just as concerning and liable for harm as a poorly designed car that catches on fire or causes accidents. It can and has caused harm to people."
"The science has been clear for decades. We design for brains, not screens. And 'em brains are tired. Not metaphorically but cognitively. With so much noise constantly pumped."
Design decisions that nudge or manipulate users are increasingly viewed as deceptive practices, impacting product teams and conversion testing. These dark patterns can cause real harm to individuals, similar to poorly designed physical products. The understanding that design should cater to cognitive processes rather than just visual appeal has been established for decades. Users are overwhelmed by constant digital noise, leading to cognitive fatigue, which designers must consider in their work.
Read at Medium
Unable to calculate read time
Collection
[
|
...
]