"By leaning into the [AI] technology, we can make full episodes 80 percent faster and 90 percent cheaper than industry norms, Toonstar co-founder John Attanasio stated. This efficiency allows for a more rapid production cycle, which is crucial in meeting audience demands."
"Our artist-centered approach ensures these beloved characters and stories stay true to the author's vision, while our Ink & Pixel production technology enables fast, high-quality production at scale which unlocks the ability to meet audiences where and when they enjoy content today."
HarperCollins is collaborating with Toonstar to transform its book franchises into animated digital shows, beginning with the Friendship List series by Lisa Greenwald. Toonstar, an AI animation studio, claims to produce episodes 80% faster and 90% cheaper than traditional methods. The studio has gained some recognition for its YouTube series, StEvEn and Parker, which has millions of subscribers. Toonstar emphasizes an artist-centered approach to maintain the integrity of the original stories while utilizing AI technology for efficient production.
Read at www.engadget.com
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