ParentingfromKotaku2 days ago8 Things To Never Say To An Adult Lego Fan - KotakuAdult fans of Lego, known as AFOLs, significantly contribute to Lego's success, driven by nostalgia and disposable income.
BusinessfromFast Company3 months agoLego is obsessed with nostalgia. So is everyone elseLego increasingly relies on nostalgia-driven, adult-targeted sets, rapidly expanding releases to monetize fan nostalgia and drive revenue with large, high-priced models.