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#greenwashing
fromEco-Business
2 weeks ago
Marketing

Oil majors shifting from greenwashing to fossil fuel advocacy, advertising study finds

Oil companies tailor marketing campaigns regionally, emphasizing family values and affordability in Asia while adopting climate leadership narratives in Western markets under regulatory pressure.
fromEco-Business
2 weeks ago
Marketing

Oil majors shifting from greenwashing to fossil fuel advocacy, advertising study finds

Oil companies tailor marketing campaigns regionally, emphasizing family values and affordability in Asia while adopting climate leadership narratives in Western markets under regulatory pressure.
more#greenwashing
Environment
fromPsychology Today
2 months ago

What Americans Get Wrong About Climate Action

Avoiding one transatlantic flight reduces more emissions than a year of perfect recycling; lifestyle-only messaging misleads and undermines systemic climate action.
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