#fast-channels
#fast-channels
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#youtube #streaming-advertising #content-licensing #coachella #stations #live-streaming #ad-transparency
fromAdExchanger
1 month agoHitting Pause On FAST; Hate Ads? Why Not Turn Your TV Into A Botnet | AdExchanger
FAST channels have immense appeal. Not only are they free for viewers, but they have huge libraries for everything from "Judge Judy" and "Westworld" to "Portlandia" and "Peppa Pig" powering ad-supported channels that simply run all day long. Many streaming services and TV manufacturers are happy to carry these channels and share in the ad revenue.
Television
fromDeadline
3 months agoAll3Media International, Merzigo Team To Boost YouTube & Facebook Reach Of Programs Including 'Midsomer Murders' & 'Peep Show'
"As a distributor with a significant library we want to ensure that our content is as widely monetized on YouTube and Facebook as possible and we are excited to be working with Merzigo on some of our catalogue titles," said Louise Pedersen, CEO of All3Media International.
Television
Media industry
fromExchangewire
3 months agoVideoElephant Fetches "Unleashed by DOGTV": Takes Over FAST Management & Distribution
VideoElephant will fully manage and distribute Unleashed by DOGTV, overseeing scheduling, content, marketing, distribution, partner management, and monetisation to expand reach and revenue.
fromTechCrunch
4 months agoTitan OS raises $58 million from Highland Europe for its smart TV OS | TechCrunch
TV makers need to get more lifetime value from a customer after selling a unit. With more competition in the market, companies often need to sell TVs at a discounted price with lower margins. The best way for them to recover the money is by striking partnerships with channels, streaming services, and advertisers. This is the core thesis around Barcelona-based Titan OS, which provides a smart TV operating system to TV makers with a promise to get better lifetime value out of the customer.
Television
Television
fromVariety
6 months agoLionsgate Hires Apple TV+'s Justin Manfredi as Head of TV Marketing
Justin Manfredi joins Lionsgate as executive vice president of worldwide television marketing, succeeding Suzy Feldman and overseeing series marketing, licensing, FAST channels, and digital distribution.
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