Education
fromForbes
4 days ago40% Of US Marketers Fail A Basic Marketing Test. Why This Matters.
Many American marketers lack basic knowledge, with 40% failing to understand fundamental concepts in their field.
"Despite strong growth in podcast listenership, many marketers still see the channel as complex and hard to understand," Acast asserts. "Ads Academy aims to remove that friction by providing structured, flexible training that covers everything from ad formats and creative to targeting, programmatic buying, and measurement." The curriculum provides two on-demand courses, free of charge, designed to build the knowledge and skills which help plan and implement a podcast advertising campaign.