Owens described how Infowars aimed to create a cinematic experience, stating, 'We would go out there, we would shoot videos like we were in the weeds, we were showing what was really going on. But it was nonsense. It was lies.'
As AI rapidly reshapes the media landscape, Poynter is helping people understand how the technology works and how it should be used responsibly. Through practical AI training, ethical guidance and media literacy programs, Poynter's work supports transparent, trustworthy adoption as the technology continues to evolve. The Poynter Institute has hosted two summits on AI, ethics and journalism that have established guidelines to encourage responsible innovation and minimize risk of damage to newsrooms' reputations.
A reporter at Ars Technica, whose beat was specifically reporting on AI, was fired after it turned out that a piece he had co-authored contained quotes fabricated by the AI tools he was using. Ars Technica has subsequently retracted the original story entirely, publishing an editor's note, stating that it was 'a serious failure of our standards,' but that they believe it to be an 'isolated incident.'
"Editing is as much about knowing and growing your team as it is about elevating their copy," said Kathleen McGrory, an editor with The New York Times Local Investigations Fellowship. "As an editor, a key part of your job is understanding what makes your reporters tick and helping them reach their goals beyond any one story. It requires open communication, deep trust and really listening."
If you've worked in a technical role in news for long enough, you likely remember when the "show your work" spirit was everywhere. Newsroom nerds shared code on GitHub, swapped tips on social media and unfurled long blogs guiding others on how to get things done. You might also have a vague sense that - like reaction GIFs, demotivational posters, and that guy who sang "Chocolate Rain" - you're seeing less of it these days.
The shocking diminishment of The Washington Post, which has just announced it is cutting a third of its staff, is not just another story of a great paper succumbing to algorithms, social media, and the march to idiocracy. In their zeal to be seen as fair and evenhanded, journalists tend to accept the common criticism that they failed to adapt that, basically, they didn't produce enough viral TikTok videos. There's some truth to that, but the main problem lies elsewhere.