Some clinicians have an uncanny quality. A colleague describes herself and others with this instinct as "witchy"-a capacity to know things about patients they haven't said yet, to follow a stray association to a song lyric or a half-remembered cultural reference and arrive, reliably, at something the patient urgently needed to say but couldn't reach on their own. We see with artificial intelligence these intriguing possibilities for discovery, especially as connections that human beings never would see pop out of apparently unrelated data.
Research analyzing 4,700 leading websites reveals that 64% of third-party applications now access sensitive data without business justification, up from 51% in 2024. Government sector malicious activity spiked from 2% to 12.9%, while 1 in 7 Education sites show active compromise. Specific offenders: Google Tag Manager (8% of violations), Shopify (5%), Facebook Pixel (4%).
You don't need to pay for expensive software tools in order to analyze what people are saying about your brand online, according to Jazmin Griffith, the founder of social listening agency Que Lo Que. Social listening, or the act of tracking customer sentiment through social media comments and posts, is an important practice for any business with an online presence. "There's a lot of data out there," John Box, the CEO of Meltwater, a SaaS platform that provides social listening services, previously told Inc.
Among critics was behavioral specialist Richard Shotton, who has drawn quite a different conclusion into the viability of purpose-led marketing from the data. The study compared and contrasted 47 brand purpose cases with 333 non-purpose cases over the same period. 57% of brand purpose campaigns studied were deemed to "perform strongly." These "well-executed" campaigns drove 15% more market share growth than standard ad campaigns, a fact many fans of purpose have grasped on to and championed.
AI is disrupting more than the software industry, and is doing so at a breakneck speed. Not long ago, designers were deep in Figma variables and pixel-perfect mockups. Now, tools like v0, Lovable, and Cursor are enabling instant, vibe-based prototyping that makes old methods feel almost quaint. What's coming into sharper focus isn't fidelity, it's foresight. Part of the work of Product Design today is conceptual: sensing trends, building future-proof systems, and thinking years ahead.
In fact, Stawicki was on a mission to save the lives of around 1,000 zebrafish ( Danio rerio) in her laboratory. Similarities between lines of hair cells on the fish's flanks and those in the mammalian inner ear enable her to use them as a model to study hearing problems in humans caused by some antibiotics and chemotherapy drugs. A sensor had picked up that the lab's heating system had been knocked out by a power fault.
