#2010-breakout

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Startup companies
fromwww.businessinsider.com
6 hours ago

I founded Culture Pop in my 50s, but my youngest hires keep it relevant and fresh

Tom First founded Culture Pop, a probiotic soda brand, focusing on health-conscious consumers and achieving significant revenue growth in a competitive market.
fromThe Atlantic
1 day ago

How Some People Became So Averse to Hype

Anna Holmes defines 'hype aversion' as a reflex against being told what to like, suggesting that popularity can create pressure rather than signal quality. This feeling can lead to a deliberate choice to resist mainstream culture.
Media industry
#social-media
Digital life
fromwww.theguardian.com
3 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Social media marketing
fromForbes
6 days ago

How To Reach Gen-Z And Gen-Alpha On Social Media: Expert Tips

Social media has become essential for discovery and community-building among younger audiences, reshaping how brands engage and plan campaigns.
Fashion & style
fromHer Campus
5 days ago

Consumerism, Conformity, & The Death Of Originality

Social media marketing influences consumer behavior, leading to conformity and potential loss of individuality in personal style.
Digital life
fromwww.theguardian.com
3 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Social media marketing
fromForbes
6 days ago

How To Reach Gen-Z And Gen-Alpha On Social Media: Expert Tips

Social media has become essential for discovery and community-building among younger audiences, reshaping how brands engage and plan campaigns.
Relationships
fromSilicon Canals
22 hours ago

Nobody tells you that expecting instant replies is a relatively new social norm - and that an entire generation learned to communicate in ways that never required it - Silicon Canals

Instant communication has created pressure that undermines meaningful relationships, which thrived in a slower-paced era of correspondence.
fromFast Company
1 day ago

Why Gen Z is fangirling over Apple's 'Finder Guy' mascot

Finder Guy is an adorably chunky, dual-toned blue creature with a rounded head and a perpetual smile. Apple is being fairly tight-lipped about him; he hasn't been officially announced or acknowledged by the company.
Apple
London music
fromPitchfork
11 hours ago

Generation X: Generation X

Big Ben's explosion in 1976 marked a cultural shift, coinciding with the rise of punk rock and Generation X's emergence in music.
Music production
fromLos Angeles Times
2 days ago

'Nobody looks like me and sounds like me': flowerovlove redefines what pop stardom means

Joyce Cissé, known as flowerovlove, is a confident South London singer-songwriter making waves in pop music with relatable themes.
Photography
fromwww.theguardian.com
1 day ago

Occasionally a picture can change the course of history': 33 scandalous photos that shocked the world

Photographs possess the power to reveal truths and alter perceptions, often linking public figures to scandals in ways that words cannot.
fromPsychology Today
1 day ago

What Are Young People's Most Important Life Goals?

Life History Theory emphasizes the tradeoffs individuals make in allocating energy to survival, growth, and reproduction, highlighting the competitive nature of energy acquisition.
Psychology
#creator-economy
Marketing
fromFast Company
2 days ago

What SXSW 2026 revealed about the creator economy's future

Creators are now essential business partners, shaping culture and commerce, and driving brand relevance through long-term relationships.
fromForbes
4 days ago
Marketing

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

fromForbes
3 weeks ago
Podcast

Millennial Creators Are Becoming The New Media Establishment ...And Workforce

Marketing
fromFast Company
2 days ago

What SXSW 2026 revealed about the creator economy's future

Creators are now essential business partners, shaping culture and commerce, and driving brand relevance through long-term relationships.
Marketing
fromForbes
4 days ago

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.
Podcast
fromForbes
3 weeks ago

Millennial Creators Are Becoming The New Media Establishment ...And Workforce

Digital creators and podcasters have evolved from media disruptors into institutional platforms shaping how audiences consume information and access services.
Mental health
fromPsychology Today
1 day ago

Teen Romance and Breakups in the Digital Age

Teenage romantic breakups are significantly impacted by social media, texting, and AI, leading to new challenges and consequences.
fromwww.theguardian.com
3 days ago

The US is no longer the go-to place': How Korean culture is taking Latin America by storm

The Korean wave or hallyu that brought the country's culture to the world has now well and truly engulfed Latin America.
Madrid food
London politics
fromwww.theguardian.com
1 day ago

Young people want to come together': experts respond to mass teen meet-ups in Clapham

Teenagers organized chaotic gatherings in London via social media, leading to disorder and arrests, prompting political outrage and calls for action against youth behavior.
Marketing tech
fromForbes
1 day ago

From Streaming To AI: Agency Leaders' Next Big Media Bets

Streaming platform consolidation is reshaping agency strategies, emphasizing precision and adaptability in targeting consumer attention.
#kris-jenner
Science
fromInverse
2 days ago

SXSW 2026 Proves AI Is So Last Year - And Space Is The Next Frontier

SXSW showcases innovation, highlighting both AI advancements and immersive experiences like virtual reality simulations of the International Space Station.
NYC music
fromLos Angeles Times
2 days ago

Tiffany Day thought her career was over. Then she found her truest sound yet

Tiffany Day's new album 'Halo' marks her rise in the hyperpop genre, reflecting her journey from insecurity to success.
Television
fromBustle
2 days ago

Exclusive: Ella Stiller Thinks She's The "Most Millennial Gen Z Ever"

Ella Stiller, a 23-year-old actor, embodies millennial and Gen Z traits while starring in the final season of The Comeback.
Careers
fromSilicon Canals
2 days ago

8 status symbols that used to mean success but now just signal insecurity - Silicon Canals

Status symbols have shifted from markers of success to indicators of insecurity and financial struggle.
fromBustle
2 days ago

Kendall Jenner, Tate McRae, & More It Girls Are Obsessed With This Y2K-Era Bag

The Paddington was first introduced in 2005 by Chloé's then-creative director, Phoebe Philo, and famous fans of the label's free-spirited aesthetic were immediately on board.
Fashion & style
fromVogue
2 days ago

Discussing the Future of Shopping at the Vogue Business x Swap Shoptalk Dinner

At Shoptalk 2023, companies unveiled innovative tools that place AI at the forefront of commerce, reflecting a significant shift in retail dynamics.
E-Commerce
Cryptocurrency
fromFortune
2 days ago

Gen Z millionaires are rushing into crypto-and they blame the risky bet on FOMO. Fear of missing out | Fortune

Wealthy Gen Z and Millennials are increasingly investing in cryptocurrency, driven by FOMO, despite significant volatility and risks.
Music
fromPitchfork
3 days ago

Slayyyter: WOR$T GIRL IN AMERICA

Slayyyter's new album WOR$T GIRL IN AMERICA showcases her boldness and vulnerability through chaotic, explicit hyperpop music.
fromLGBTQ Nation
3 days ago

Beloved children's singer melts hearts with message for trans kids: "You are a beautiful light" - LGBTQ Nation

I see you, and it makes me so happy to see you. There is such a disconnect between what we say America is about and what it is right now. True freedom is the freedom to be who we are, and it hurts my heart so much that in some parts of this country, it is unsafe for trans people to do that right now.
SF LGBT
#tiktok
Film
fromVariety
4 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
4 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Social media marketing
fromTheWrap
5 days ago

TikTok Creators Will Be Able to Send Cameos to Fans Without Leaving the App

TikTok creators can now offer personalized Cameo videos directly within the app, enhancing fan engagement and monetization opportunities.
Film
fromVariety
4 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
4 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Social media marketing
fromTheWrap
5 days ago

TikTok Creators Will Be Able to Send Cameos to Fans Without Leaving the App

TikTok creators can now offer personalized Cameo videos directly within the app, enhancing fan engagement and monetization opportunities.
Right-wing politics
fromThe Atlantic
4 days ago

The Gen Z Christian Revival That Wasn't

A young group of Catholics meets weekly at St. Joseph's Church, showing a growing interest in faith among young professionals despite broader trends of religious decline.
Parenting
fromIndependent
4 days ago

My 10-year-old son watched porn at a friend's house - but I have no idea how to talk to him about it

Reactions to a child's discovery of pornography can influence their willingness to communicate openly.
fromElectronic Frontier Foundation
1 week ago

Digital Hopes, Real Power: From Revolution to Regulation

66% of internet users live where political or social sites are blocked, and 78% are in countries where people have been arrested for online posts. New social media regulations have emerged in dozens of countries in the past year alone.
World politics
UX design
fromMedium
4 days ago

Rethinking design awards in an AI world

AI's integration into design necessitates a reevaluation of award judging criteria to acknowledge human creativity alongside automation.
Travel
fromLos Angeles Times
5 days ago

Low on PTO? Join the Gen Z travelers taking international 'microtrips'

Microtrips are becoming popular among Gen Z travelers, allowing for quick getaways that fit into busy schedules.
Digital life
fromBuzzFeed
2 days ago

22 Still-Popular Things That Older People Thought Would Just Be "Quick Fads"

Certain trends and cultural phenomena have persisted far beyond initial expectations of being mere fads.
Music production
fromwww.theguardian.com
3 days ago

People are exhausted by Blackpink and BTS': the DIY Chinese bands redefining corporate idol' pop

Idol culture in East Asia thrives, but China's government restrictions have stifled its idol industry and opportunities for aspiring performers.
NYC music
fromwww.theguardian.com
2 days ago

I lost a $3m brand deal. I was like: OK, losers!' Swedish pop provocateur Zara Larsson on fame, fun and fighting the power

Zara Larsson's career is rapidly ascending, marked by chart-topping hits and a vibrant new album that redefines her pop persona.
Television
fromwww.businessinsider.com
4 days ago

This company is turning YouTube videos into TV shows as streamers chase Gen Alpha

Streamers are launching creator content to attract Gen Alpha away from YouTube, with Pocket.watch leading the initiative.
fromTechCrunch
3 days ago

Cameo partners with TikTok to boost popularity | TechCrunch

Cameo videos regularly go viral on TikTok, and TikTok talent delivered its strongest year yet on Cameo in 2025, according to Cameo CEO Steven Galanis.
Social media marketing
Film
fromSFGATE
4 days ago

The controversy around Zendaya's new film explained

The film 'The Drama' transitions from a romantic comedy to a dark narrative with a shocking revelation about a character's past involvement in a school shooting.
SF LGBT
fromLGBTQ Nation
4 days ago

8 unapologetically trans-owned businesses redefining fashion, art, and more - LGBTQ Nation

Trans individuals significantly influence culture and deserve visibility and support, especially through trans-owned businesses.
Mental health
fromPsychology Today
4 days ago

Teen Anxiety and the Dangers of Doomscrolling

Stress and anxiety hinder teens' future planning, while social media can provide temporary relief but may also lead to doomscrolling and distraction.
Careers
fromSilicon Canals
4 days ago

The most profound disconnect between boomers and younger generations isn't about avocado toast or laziness - it's that boomers inherited an economy designed to reward time invested, while millennials and Gen Z are navigating one that rewards attention captured, and the skill sets don't translate - Silicon Canals

Generational tension arises from differing economic realities between baby boomers and younger generations, affecting perceptions of work and success.
Marketing tech
fromAdExchanger
5 days ago

She's So Anthro-popular; Junked Food | AdExchanger

Anthropic shows signs of lasting impact with increased subscriber gains and strong app rankings despite a previous viral moment decline.
#gen-z
fromForbes
2 days ago
Marketing

Brands Keep Treating Gen Z Like Younger Millennials, And It's Costing Them

fromFortune
4 days ago
Digital life

Gen Z is engineering an analog future - and it's at least a $5 billion opportunity | Fortune

Startup companies
fromFast Company
5 days ago

What Gen Z can teach us about commanding respect in the workplace

Gen Z founders leverage unique insights from limited workplace experience to foster ownership and impact among their team members.
Marketing
fromForbes
2 days ago

Brands Keep Treating Gen Z Like Younger Millennials, And It's Costing Them

Gen Z prioritizes secondhand shopping and demands transparency from brands, signaling a shift in consumer behavior and expectations compared to millennials.
Digital life
fromFortune
4 days ago

Gen Z is engineering an analog future - and it's at least a $5 billion opportunity | Fortune

Gen Z expresses nostalgia for a tech-free past, longing for simpler times before social media and constant connectivity.
Digital life
fromHuffPost UK
2 days ago

What Is 'Deadzoning'? The 2026 Travel Trend All About Logging Off For Real

Deadzoning is a cultural shift towards intentional disconnection during travel, prioritizing mental health over constant connectivity.
NYC music
fromSFGATE
2 days ago

Coachella to screen 'Euphoria,' but the show may have derailed one act's career

Coachella will feature a TV screening of HBO's 'Euphoria' on April 12, marking a first for the festival.
Media industry
fromNieman Lab
1 week ago

Young people want their news to be more fun, a new report says

Young adults prefer news that is entertaining and fun, contrasting with older adults who favor traditional news sources.
Right-wing politics
fromWIRED
4 days ago

The Promise of 'Woke 2' Is Fueling a Leftist Fever Dream

Donald Trump's 2024 victory was seen as a rejection of 'woke' ideology, leading to a culture of offensive speech without fear of consequences.
fromThe Cut
4 days ago

Brand Names Are in Crisis

"Any time you have to explain your name, you're essentially apologizing for it," says Alexandra Watkins, the founder of naming firm Eat My Words. Her deal-breakers for names include 'looks like a typo' and 'hard to pronounce.'
Marketing
Marketing
fromwww.businessinsider.com
5 days ago

Brands spent years chasing Gen Z. Now it's a 'millennial summer.'

Millennials are reclaiming cultural influence and spending power, driving nostalgia and trends in fashion, entertainment, and experiences.
fromDefector
3 weeks ago

R&B Wants To Make Pop Music Fun Again | Defector

R&B in the 21st century has been in a constant state of flux, tugged between safe traditionalism and blurry attempts at progression. For the last decade-plus that "progression" has seen R&B music become more indebted to trap records and the moody atmospherics of alternative bands like Radiohead, Coldplay, or My Bloody Valentine.
Music
World politics
fromwww.theguardian.com
3 weeks ago

The kill line v Chinamaxxing: a window into how China and the US see each other

Western and Chinese social media are exchanging cultural narratives: young Americans embrace Chinese culture through 'Chinamaxxing' while Chinese users increasingly view the US as a dystopian society with a dangerous 'kill line' separating success from destitution.
Digital life
fromWIRED
4 days ago

Taylor Lorenz's Screen Time Is Almost 17 Hours a Day

Taylor Lorenz embraces her digital lifestyle, finding value in her screen time for work and creativity despite concerns about excessive usage.
Marketing
fromVogue
6 days ago

The Anti-AI Slop Playbook

Gucci's AI-generated campaign images have sparked debate about the use of technology in fashion marketing.
Psychology
fromThred Website
3 weeks ago

why the obsession with gen z + viral auramax just dropped

Gen Z attracts intense commercial and media focus due to their digital nativity, unique generational conditions, and projected high spending power by 2035.
Digital life
fromwww.theguardian.com
4 days ago

Australia's teen social media ban is a flop. But there's no joy in I told you so' | Samantha Floreani

The Australian teen social media ban has failed, with 70% of children still online and no reduction in cyberbullying or abuse.
fromLondon Business News | Londonlovesbusiness.com
4 days ago

Digital entertainment grew 7x faster than the UK economy - London Business News | Londonlovesbusiness.com

The UK digital entertainment sector hit £13.5 billion in revenue in 2025, reflecting a 7.1% year-over-year growth, significantly outpacing the general economy's growth rate of 1.3%.
Digital life
Digital life
fromwww.businessinsider.com
6 days ago

AI anxiety is driving Gen Z to CDs, DVDs, and Nintendo DS games I went to see what old tech costs now

Younger generations are increasingly embracing analog technology, reflecting a desire for human connection over digital experiences.
fromBusiness Insider
3 weeks ago

Coach's former CEO said Gen Z is most similar to the 60s generation

So I've seen generations change, and Gen Z is the generation that's most similar to my generation, the sixties. They're very value-driven. They're concerned with climate, they're concerned with authenticity, truth, being who they are, and relationships.
Fashion & style
Digital life
fromPsychology Today
5 days ago

3 Ways to Assign Social Meaning in the Digital Age

Belonging is essential for fulfillment, especially in challenging times, yet the digital age complicates genuine connections.
Marketing
fromCity AM
2 weeks ago

Meet Gen Zalpha: The new generation up-starts reshaping consumer culture

Gen Zalpha, the fusion of young Gen Z and older Gen Alpha, wields significant commercial influence through direct purchases and persuasion over parents, making them a critical target market for brands.
Social media marketing
fromSlate Magazine
3 weeks ago

Why So Many Americans Online Suddenly Want to Become Chinese

Chinamaxxing, a social media trend where Americans adopt Chinese practices, perpetuates harmful stereotypes by framing Chinese culture as exotic and inferior while reflecting broader anxieties about American economic decline.
Digital life
fromBuzzFeed
1 week ago

People Over 50 Are Sharing What Was "Normal" In The '70s, And Gen Z Would Lose Their Minds

The 1970s featured unique cultural norms and practices that seem unbelievable today, from social behaviors to household items.
Digital life
fromwww.theguardian.com
2 weeks ago

Young people are longing for the low-tech 90s and so would I, if I could only remember them

Embracing 90s nostalgia encourages disconnecting from technology to experience life more fully and invites serendipity.
fromFast Company
2 months ago

Younger generations aren't just growing up online

For today's young people, online content isn't a backdrop to daily life-it is daily life. Streaming platforms, short-form video, and social media don't just entertain; they influence how young people see themselves, their health, and what behaviors are seen as normal or aspirational. Movies, television, and streaming content still have influence, but as the digital ecosystem expands, so does its power to shape choices-for better and for worse.
Public health
fromenglish.elpais.com
2 months ago

Memes mature to help us understand a world in flames

Memes have become the clearest and most direct language of digital culture: condensed fragments of reality that synthesize the complexity of the present and circulate at the same speed as a society surrendered to hyperstimulation. From the Dancing Baby of the 1990s to the endless templates of X, Instagram, or TikTok, memes have evolved from simple ephemeral jokes to veritable systems for decoding the world, semiotic capsules that allow us to process the political, the social, and the intimate.
Humor
Wellness
fromFast Company
2 months ago

Why "becoming Chinese" is taking over social media

A viral TikTok trend shows Americans adopting everyday practices from traditional Chinese medicine—hot water, congee, soups, slippers—largely embraced positively by many Chinese creators.
Digital life
fromThe Independent
3 weeks ago

Gen Z turning their backs on social media except for this one app, survey finds

Gen Z uses TikTok daily but distrusts it, while increasingly abandoning other social media to pursue offline activities, fitness, hobbies, and real-world connections.
fromwww.aljazeera.com
1 month ago

Why do we miss 2016?

The past decade has seen a surge of new ways of self-expression online, but somehow, netizens reminisce about the grainy selfies with dog ear filters, old movies, and less AI-generated content.
Social media marketing
Television
fromInsideHook
2 months ago

What Are "Fan Edits," and Why Is Gen Z Obsessed With Them?

Heated Rivalry fan edits repurpose show scenes into music-driven mini-trailers that deepen emotional engagement and sustain fandom between seasons and books.
Digital life
fromwww.theguardian.com
4 weeks ago

Why is everyone so obsessed with gen Z?

Generation Z is the most studied generation due to their unique digital immersion from infancy, distinctive behaviors, and significant economic influence on employers and marketers seeking to understand and reach them.
Fashion & style
fromSheFashionable
2 months ago

20 Ways Social Media Changed How We Dress - SheFashionable

Social media transformed fashion by accelerating trends, elevating influencers, enabling niche communities, algorithmic personalization, direct brand communication, and casualized dressing.
Social media marketing
fromBusiness Insider
2 months ago

Why the millennials are yearning for 2016 all over Instagram

Millennials are nostalgically reposting 2016-era selfies on Instagram and TikTok, embracing retro filters, analogue aesthetics, and relief from current social pressures.
Digital life
fromBuzzFeed
2 months ago

People Are Pointing Out The Parts Of American Culture That Are Changing Before Our Eyes

Widespread convenience technologies let people avoid leaving home, reducing everyday face-to-face interaction and increasing social isolation, division, and hostility.
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