Online Community Development
fromEntrepreneur
1 day agoHow We Sold Out Our Live Event in Just 60 Days
The future of entrepreneurship lies in creating meaningful in-person experiences rather than relying solely on virtual events.
#bandsintown-partnership
#bandsintown-partnership
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fromwww.theguardian.com
15 hours agoSix great reads: the OnlyFans legacy, stolen cargo and Meta's creepy' glasses
Leonid Radvinsky's death leaves a void in the leadership of OnlyFans, a platform that has transformed the adult content landscape. His secretive management style and the controversies surrounding the site have raised questions about its future direction and stability.
Photography
#sports-marketing
Marketing
fromThe Drum
3 weeks agoOwn it or miss it: how tech is harnessing sports moments in marketing
Sport serves as a powerful global brand engagement tool, enabling companies like Mastercard and Sportradar to build deeper customer connections through real-time data and immersive fan experiences in fragmented media landscapes.
Online Community Development
fromLondon Business News | Londonlovesbusiness.com
1 week agoBuilding Two-Way Relationships With Social Media Communities | Profitnix OU - London Business News | Londonlovesbusiness.com
Two-way social media engagement fosters trust, loyalty, and better brand perception, leading to enhanced customer advocacy and improved product offerings.
fromThedrum
3 weeks agoExM Live Forum: Connecting the physical and the digital through Live Events
With brands increasingly looking to mixed reality (AR, VR, contextual) technology to create engaging event experiences, the inaugural ExM Live Forum brings together industry thought-leaders to share insights in an events sector ripe for digital transformation.
London startup
Law
fromPitchfork
3 weeks agoLive Nation Executives Brag About "Robbing" Ticket Buyers in Slack DMs
Live Nation settled a DOJ antitrust lawsuit with requirements to cap exclusivity contracts at four years, limit ticketing fees to 15%, divest from 13 venues, and pay $300 million, while released Slack messages revealed executives joking about overcharging fans.
E-Commerce
fromRetail Brew
3 weeks ago'People overthink what live shopping is': TalkShopLive CEO
Live shopping remains nascent in the US but shows significant growth potential, with TalkShopLive positioning itself as a unified platform enabling creators to stream shoppable content across multiple channels simultaneously rather than choosing between fragmented platforms.
#influencer-marketing
Social media marketing
fromThedrum
4 weeks agoThe Relationship Between Content Creators, Influencer Marketing And The Music Industry
Music industry increasingly relies on influencer marketing through social media apps like TikTok, Koji, and Triller, where artists collaborate with content creators to engage audiences and create viral trends.
Social media marketing
fromThedrum
4 weeks agoThe Relationship Between Content Creators, Influencer Marketing And The Music Industry
Music industry increasingly relies on influencer marketing through social media apps like TikTok, Koji, and Triller, where artists collaborate with content creators to engage audiences and create viral trends.
Online Community Development
fromBusiness Matters
2 weeks agoHow Event Technology Is Transforming Business Conferences and Networking
Event technology transforms business conferences from unstructured networking into data-driven, intentional environments that create meaningful connections and measurable outcomes.
E-Commerce
fromLondon Business News | Londonlovesbusiness.com
3 weeks agoHow music technology is changing the modern retail store - London Business News | Londonlovesbusiness.com
Physical retail stores are transforming into experience-driven spaces where strategic audio systems and environmental design significantly influence customer behavior and brand perception.
Social media marketing
fromLondon Business News | Londonlovesbusiness.com
1 week agoSeven tools creators use to kickstart their online presence - London Business News | Londonlovesbusiness.com
Building an online presence requires effective tools and strategies to gain traction on social media platforms.
NYC music
fromThe Verge
1 month agoDoes Ticketmaster have a stranglehold on concert ticketing - or is it just 'bringing joy'?
The US Justice Department and 40 state attorneys general are suing Live Nation-Ticketmaster, alleging the company maintains monopolistic control over concert ticketing and venue access through retaliatory practices.
fromTechCrunch
1 month agoSo, what's going on with Musicboard? | TechCrunch
Musicboard, an app for music discovery and recommendations, has been struggling, according to its users. Over the past several months, users said the app experienced outages, the website went offline, and the Android app disappeared from the Play Store. This has concerned its devoted, if small, user base. (The app has been downloaded around 462,000 times to date, according to market intelligence provider Appfigures.) On Reddit, users have been recommending alternatives and offering each other support as they wait for any update.
Music
fromPCMag UK
1 month agoX Adds Paid Partnership Labels for Sponsored Posts
While we want to encourage people to build their businesses on X, undisclosed promotions hurt the integrity of the product and lead people to distrust the content they read on X. This new feature will allow you to comply with regulations, but more importantly: it enables you to be transparent with your followers.
Social media marketing
fromThe Drum
2 months agoDon't underestimate the 'era of live', says Iris
"We found that in China, three out of four Gen Z said 'I'm not disconnected and actually if I was disconnected, I might as well have disappeared'. That's how important and real digital life is. This struck us is quite a profound insight, because our digital connection has basically been asynchronous, for the entirety of human existence so far. Suddenly we're hitting this point, which is now synchronous, so it's happening at the same speed as real life,"
Digital life
fromThe Drum
2 months agoFacebook gives broadcasters new game-changing tools for engaging live TV audiences
Two years ago at MIPCOM, Facebook released a new set of APIs for media partners in attempt to capture more of the real time conversation around TV. Since then, Facebook has made its presence felt on red carpets, backstage, and even on TODAY, where the show's Orange Room leverages Facebook's 'trending' data in segments. Today at MIPCOM, Facebook is announcing new tools for broadcasters and fans that center on the participatory aspects of live TV.
Social media marketing
fromThe Verge
1 month agoHow MLB can make baseball relevant on a fast-changing internet
Major League Baseball faces persistent decline in viewership and attendance despite recent momentum from the 2025 World Series, which achieved record-breaking viewership numbers and renewed fan enthusiasm.
fromThe Drum
1 month agoHow has personalization improved digital sports marketing?
Personalization is a tried-and-tested way to boost engagement while gathering valuable information about existing audiences - and is proving to be a key driver for the sports industry, says Rawnet's Harry Daniel. For brands looking to score with digital marketing, personalization is a winning long-term business strategy. Personalizing the user experience (UX) via websites and apps keeps fans engaged and enhances brand loyalty. It can help brands to grow, by extending their reach to new users and unleashing untouched opportunities for victory.
Online marketing
Music
fromBrooklyn, NY Patch
1 month agoVirtual DJ Battles Transform Online Music Competitions With Real-Time Audience Power-Ups In NYC
Jonathan Kaufman built a custom platform turning Brooklyn's silent DJ battles into interactive virtual competitions where online audiences choose audio, vote, and trigger power-ups.
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