#billboard-campaign

#billboard-campaign

In anticipation of the inevitable robot invasion, I always make sure to remember my Ps and Qs when consulting AI chatbots, but according to KitKat, I could be doing more harm than good. In a playful new campaign, the chocolate connoisseurs tell us to 'Take a Break' from being so polite, all in the name of environmental good. With its ingenious billboard ads and clever copy, KitKat expertly evolves its iconic slogan for a contemporary audience, proving the timelessness of its brand.

One Bay Area woman has taken matters into her own hands and gone analog with her search for a mate, on a fairly grand scale. Lisa Catalano, a 42-year-old San Mateo woman who owns a vintage clothing business, has paid for a series of billboards that drivers on 101 on the Peninsula may have seen over the past several weeks.