#buy-one-get-one

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E-Commerce
fromTasting Table
1 day ago

The Grocery Store Deal That's Specifically Designed To Make You Spend More - Tasting Table

Grocery stores use loss leaders to attract customers, often selling items at a loss to encourage additional spending on other products.
Artificial intelligence
fromDigiday
1 hour ago

AI talk at retail events shifts to proving real results, defining a true strategy

AI has evolved from experimentation to a focus on proven strategies and increased productivity in retail.
Marketing
fromEntrepreneur
2 days ago

How to Price Your Product Like the Last Unit Sets the Market

The highest-cost marginal customer determines market price, not averages; focus on scarcity and the last unit for effective pricing.
Poker
fromBusiness Matters
5 days ago

Why People Love Taking Chances: From Holiday Deals to Game Shows

Taking risks triggers excitement and dopamine release, motivating behavior through the anticipation of rewards.
#costco
SF food
fromwww.businessinsider.com
4 days ago

I took the same grocery list to Walmart and Costco. When it comes to prices and value, I found a clear winner.

Costco offers better prices on groceries compared to Walmart, but Walmart provides more variety without a membership fee.
E-Commerce
fromTasting Table
2 days ago

The Awkward And Risky Move Some Costco Customers Make At Checkout - Tasting Table

Leaving membership cards on checkout dividers at Costco can slow down the process and create frustration for both employees and customers.
E-Commerce
fromwww.businessinsider.com
3 days ago

I've been a Costco executive member for 11 years. These are the 6 products I'll always buy there.

Costco offers unbeatable prices on groceries, household items, and unique finds like books and bath towels.
E-Commerce
from24/7 Wall St.
6 days ago

Costco's Amazing Success

Costco's shares have risen 14% this year, outperforming the S&P 500 and Walmart, despite rising costs due to inflation and geopolitical issues.
SF food
fromwww.businessinsider.com
4 days ago

I took the same grocery list to Walmart and Costco. When it comes to prices and value, I found a clear winner.

Costco offers better prices on groceries compared to Walmart, but Walmart provides more variety without a membership fee.
E-Commerce
fromTasting Table
2 days ago

The Awkward And Risky Move Some Costco Customers Make At Checkout - Tasting Table

Leaving membership cards on checkout dividers at Costco can slow down the process and create frustration for both employees and customers.
E-Commerce
fromwww.businessinsider.com
3 days ago

I've been a Costco executive member for 11 years. These are the 6 products I'll always buy there.

Costco offers unbeatable prices on groceries, household items, and unique finds like books and bath towels.
E-Commerce
from24/7 Wall St.
6 days ago

Costco's Amazing Success

Costco's shares have risen 14% this year, outperforming the S&P 500 and Walmart, despite rising costs due to inflation and geopolitical issues.
E-Commerce
fromDigiday
1 hour ago

Digiday+ Research: Retailers take a more complex approach to loyalty

Retailers increasingly rely on complex loyalty programs to enhance brand loyalty and adapt to changing market dynamics.
Growth hacking
fromEntrepreneur
6 days ago

Why Referral Programs Fail - and How to Build One That Works

Most small businesses lack a structured referral system, leading to passive and unpredictable growth despite referrals being a key driver.
Marketing
fromFast Company
3 days ago

Brands are getting more physical

Marketers are increasingly focusing on physical experiences to foster human connection and emotional engagement with consumers.
E-Commerce
fromTasting Table
2 days ago

The Easiest Way To Stop Overspending At The Grocery Store - Tasting Table

Curbside pickup helps save money by reducing impulse buys and allowing easier price comparisons.
Online marketing
fromEntrepreneur
2 weeks ago

Winning Customers Is Easy - Keeping Them Isn't. Here's Why

Customer retention now determines long-term small business success as acquisition becomes easier through modern tools like social media and AI.
E-Commerce
fromTasting Table
1 week ago

What 'Buy One, Get One' Grocery Deals Actually Mean (And When To Skip Them) - Tasting Table

Buy-one-get-one-free deals can be appealing but may not always be worth it due to potential price inflation and waste.
Psychology
fromPsychology Today
3 weeks ago

The Science of Buying

Effective influence requires understanding how individuals process information, assess risk, and build trust rather than applying standardized pressure tactics.
Silicon Valley food
fromSFGATE
3 weeks ago

Why I'm cheating on Costco with its biggest competitor

Sam's Club is expanding in California and gaining market share from Costco through lower membership costs, better payment flexibility, and superior customer satisfaction ratings.
Marketing tech
fromwww.independent.co.uk
3 weeks ago

Illuminating blind spots in store strategy execution

Consumer goods brands require real-time retail intelligence and visibility of in-store execution to compete effectively, as legacy tools fail to provide actionable data needed for optimal product placement, pricing, and promotion management.
UX design
fromFast Company
3 weeks ago

Retail 3.0 is designing for real life

Retail's next competitive advantage is designing for real life by accommodating the full range of human ability, attention, mobility, and circumstance as a core strategy, not a compliance exercise.
Berlin food
fromTasting Table
3 weeks ago

The Half-Off Aldi Discount You Might Want To Avoid, According To Shoppers - Tasting Table

Aldi's 50% meat discounts near sell-by dates offer savings, but discounted salmon frequently spoils quickly and tastes unpleasantly fishy despite appearing safe to eat.
Growth hacking
fromEntrepreneur
3 weeks ago

They Used an Impulsive But Smart Strategy to Turn Their Small Business Into a Cult Brand

Levain Bakery founders prioritized stability and quality over rapid growth, building a lasting brand through authentic products and community connection rather than marketing strategies.
Marketing tech
fromTechRepublic
3 weeks ago

X Tests Ad Format That Turns Product Mentions Into Shopping Prompts - TechRepublic

X is testing a native ad format that places product prompts beneath relevant user posts to monetize conversations while appearing less disruptive than traditional ads.
E-Commerce
fromwww.businessinsider.com
5 days ago

My Old Navy pricing experiment: How I became a part-time trader of socks, leggings, and T-shirts

Dynamic pricing at retailers like Old Navy creates fluctuating costs, turning consumers into day traders of everyday goods.
Deliverability
fromMarTech
1 month ago

6 post-purchase moments that shape customer lifetime value | MarTech

Post-purchase emails should address customer doubts and build confidence beyond transactional updates to strengthen loyalty and long-term value.
Psychology
fromPsychology Today
1 month ago

The Power of Happenstance in Consumer Experiences

Unexpected product encounters generate stronger emotional connections and higher product evaluations than anticipated encounters.
Online marketing
fromMedium
1 month ago

Want people to pay for your stuff? Show the value like this

Effective marketing requires presenting genuine product benefits clearly and honestly, especially for complex products where poor communication leads to business failure.
Marketing
fromBusiness Matters
3 weeks ago

Attention is the scarce resource: what exhibitions teach us about modern marketing

Exhibitions provide uninterrupted multi-sensory engagement that captures human attention more effectively than digital channels, offering marketers rare opportunities for memorable brand impressions and higher conversion potential.
E-Commerce
fromTasting Table
1 week ago

The Easiest Way To Make Aldi Checkout Less Stressful - Tasting Table

Using a laundry basket for groceries at Aldi enhances efficiency and organization during checkout.
E-Commerce
fromBusiness Matters
2 weeks ago

Why trying products before buying matters in modern retail

Convenience in online shopping is insufficient for sensory products like beauty and fragrance, where personal experience and testing are crucial.
E-Commerce
fromEntrepreneur
2 weeks ago

Why Your Revenue Hinges on the Discounts You Offer

Coupons now function as price validators at checkout rather than promotional extras, determining whether purchases complete, particularly among younger consumers who abandon carts without discounts.
E-Commerce
fromRetail Brew
2 weeks ago

How retailers can leverage their private label marketing advantage over national brands

Private label sales reached $283 billion with growth outpacing national brands, requiring distinct marketing strategies focused on point-of-sale engagement rather than external storytelling.
E-Commerce
fromTasting Table
2 weeks ago

How To Outwit The Grocery Store 'Decoy Effect' That Causes You To Overspend - Tasting Table

The decoy effect is a retail marketing tactic that manipulates customer perception of value by introducing a strategically priced third option to make expensive items appear more valuable than budget alternatives.
Gadgets
fromBuzzFeed
1 month ago

Here's What Parents Should Actually Buy Before Presidents' Day Deals End

A discounted ultrasonic cleaner for dental appliances and a $200-off Nurture&Glider Plus electric recliner offer versatile home hygiene and ergonomic comfort features.
E-Commerce
fromEntrepreneur
3 weeks ago

Target Is Going to War With Amazon and Just Slashed Prices on 3,000 Spring Items. Here's What's Getting Cheaper.

Target is cutting prices on over 3,000 items across apparel, home goods, and essentials to compete with Walmart and Amazon.
fromTasting Table
2 months ago

How To Order Food In Bulk From Dollar Tree - Tasting Table

If you're looking for ways to save money on groceries, buying food in bulk can be a wise economic decision. You might not think of Dollar Tree as the go-to place for bulk food, but it's actually a great solution for anyone who doesn't have a Costco or Sam's Club membership. While you can't place bulk orders or buy large quantities of items at individual Dollar Tree stores, you can actually place bulk orders via the website and either have them shipped to your home or your closest local store.
Food & drink
fromThe Business of Fashion
2 months ago

Can Brands Turn Their Most Devoted Fans Into Paying Customers?

Fashion fans are more visible - and influential - than ever before. The Met Gala - often called fashion's Super Bowl - garnered more engagement across social media and press than the actual American football championship last year, according to Launchmetrics. Just like Swifties, fashion fanatics gather online in communities and comment sections on accounts like Gvishiani's to dissect collections, magazine covers and red carpets.
Fashion & style
US politics
fromwww.independent.co.uk
1 month ago

Tesco planning major Clubcard expansion

The Independent seeks donations to fund on-the-ground, paywall-free journalism while Tesco plans to extend Clubcard loyalty benefits to under-18s this year.
Marketing
fromCreative Review
1 month ago

The rise and rise of the stunt product

Brands deploy stunt-like product launches as cultural signals to align with consumer identity, ignite fandom, and drive participation while ensuring commercial viability.
fromGSMArena.com
2 months ago

Deals: OnePlus 15 gets a price cut, Xiaomi and Google devices discounted, iPad Air M3 on sale

While Amazon UK's smartphone deals section doesn't feature any standout offers at the moment, there are still some solid discounts available on select devices. Those planning to pick up the OnePlus 15, Pixel 10/10 Pro, or an iPad Air should take a look at the deals below. Let's start with the OnePlus 15, which is currently available with a £50 discount. Although that's not much, it's still a decent deal.
Mobile UX
fromABC7 Los Angeles
2 months ago

Score great TV deals for an unforgettable Super Bowl LX at home with family and friends

Insignia 85 inch LED 4K Smart Fire TV This 85 inch TV gives everyone in the room a clear view. The 4K Ultra HD screen delivers sharp video, and DTS Virtual:X audio brings lifelike sound. You can use your voice to control the TV. It could be just what you need for a memorable game night. Samsung 75 inch QLED 4K AI Smart Tizen TV This Samsung TV uses AI to improve picture and sound, upscaling everything to 4K.
Television
E-Commerce
fromRetail Brew
3 weeks ago

Consumers say they're financially worse off and it's changing how they shop

One in four Americans report worsening financial situations, driving widespread cost-cutting across groceries, personal care, dining, travel, and discretionary spending, with consumers increasingly favoring budget retailers and value-focused options.
Food & drink
fromTasting Table
2 months ago

This Kroger Deal Could Get You A Free Item Each Week - But Only Under One Condition - Tasting Table

Kroger loyalty members can claim a weekly free item via the app by saving Friday's deal, redeemable for up to two weeks.
Psychology
fromSilicon Canals
1 month ago

The pricing psychology behind $19.99 that your brain falls for every single time - Silicon Canals

Charm pricing exploits left-digit bias, causing consumers to perceive prices like $19.99 as significantly cheaper than $20.
E-Commerce
fromTasting Table
3 weeks ago

7 Grocery Chain Price Adjustment Policies Every Customer Should Be Aware Of - Tasting Table

Many grocery stores offer price adjustment policies allowing customers to receive refunds when item prices drop shortly after purchase, requiring receipts and exact product matches.
E-Commerce
fromTasting Table
4 weeks ago

This Might Be The Reason You Never Hear Music Playing At Costco - Tasting Table

Costco does not play music in stores due to copyright licensing requirements, unlike most grocery retailers that pay for public performance licenses.
fromwww.retaildive.com
1 month ago

Outcomes are table stakes. How brands deliver them is the advantage.

Performance has always been the foundation of commerce media because it tied spend to measurable behavior. From sponsored search to sponsored products, the category scaled by delivering outcomes that could be directly attributed to transactions. Automation, AI-driven optimization and closed-loop measurement accelerated that model and made outcomes-based buying the norm. Outcomes still matter. But as AI reduces friction and increases competition, outcomes alone no longer create separation.
Marketing tech
Food & drink
fromTasting Table
2 months ago

Is Aldi Actually Cheaper Than Walmart? The Answer Isn't So Simple - Tasting Table

Aldi is cheaper for dairy, meat, and produce, while Walmart tends to be less expensive overall for pantry and popular grocery items.
Psychology
fromSilicon Canals
1 month ago

Why you keep buying things you don't need-and how to stop, according to experts - Silicon Canals

Emotional states and dopamine-driven reward responses fuel impulsive, unnecessary purchases, causing repeated overspending despite awareness and intentions to save.
#retail-media
Food & drink
fromTasting Table
1 month ago

The Money-Saving Tip Whole Foods Shoppers Shouldn't Overlook - Tasting Table

Amazon Prime members receive an extra 10% off most Whole Foods storewide sale items and access exclusive weekly and member-only grocery deals.
fromFast Company
2 months ago

How discounting hurts long-term loyalty and profits

Discounting has been part of retail's toolkit for decades, and it can be effective, especially during high-stakes shopping seasons. But as promotions become more frequent across the industry, companies are taking a closer look at the downside: Short-term sales gains don't always come with long-term loyalty or durable margins, and customers remember how a brand made them feel far more than what they saved at checkout.
Marketing
fromSilicon Canals
1 month ago

Psychology says people who organize their groceries on the checkout belt a certain way reveal these 8 personality traits cashiers notice immediately - Silicon Canals

I used to think I was overthinking it until I interviewed a longtime cashier who told me something fascinating: "I can tell you everything about a person just by watching them unload their cart for thirty seconds." That conversation sent me down a research rabbit hole about what our everyday behaviors reveal about us. Turns out, psychologists have been studying these micro-behaviors for years, and the way we organize our groceries at checkout is surprisingly revealing.
Psychology
fromwww.bbc.com
2 months ago

'You don't feel judged': Why we buy more at self-service terminals

Would you like extra fries? Would you like to go large? Not all people, but I think there's definitely a large proportion of people who may feel judged in those instances, and may say no. Plus, there's really good product imagery on the terminals, so you can see the product, you can see what's in it, you can see all the other products linked to it as well. So there's that.
Marketing tech
Marketing
fromSilicon Canals
1 month ago

8 grocery store layout tricks designed to make you buy things you didn't plan to - Silicon Canals

Grocery stores deliberately design layouts and environments using psychological tactics to increase unplanned purchases, causing most shoppers to buy items they didn't intend.
fromThe Conversation
1 month ago

Does 'free' shipping really exist? An expert shares the marketing tricks you need to know

When a transaction involves a cost, we instinctively weigh the downside. But when something is entirely free, we experience a positive emotion and perceive the offer as more valuable than it is mathematically. Retailers no doubt realise that offering free delivery is one of the most effective ways to stop a consumer from abandoning a digital shopping cart.
E-Commerce
Marketing tech
fromThe Drum
2 months ago

The 'paradox of choice' - why relevance is the new growth strategy

Precision and relevance at the right moments drive sustainable customer acquisition and lifetime value, not chasing volume or noisy, short-term tactics.
fromFast Company
2 months ago

How exclusionary ads can win over the right customers

Marketers spend billions trying to persuade consumers that a product is right for them. But our research shows that sometimes the most effective way to market something is to say that it isn't for them. In other words, effective marketing can mean discouraging the wrong customers rather than convincing everyone to buy. We call this "dissuasive framing." Instead of saying a product is perfect for everyone, a company is up front about who it might not be for.
Marketing
Marketing
fromThe Drum
2 months ago

How to boost your Black Friday sales with contextual AI

Align campaigns to popular Black Friday categories—beauty, fashion, and tech—using contextual AI insights to target consumer interests and increase audience reach.
Marketing
fromLondon Business News | Londonlovesbusiness.com
2 months ago

Merchandise as a media channel how brands use products to influence buyer behaviour - London Business News | Londonlovesbusiness.com

Strategically used B2B merchandise functions as an owned media channel, sustaining brand visibility, credibility, and influence throughout long, multi-stakeholder purchasing cycles.
E-Commerce
fromTravel + Leisure
1 month ago

Presidents Day came early this year-but just for Prime members.

Prime members get exclusive, early Presidents Day travel discounts on clothing, luggage, and tech — significant savings on essentials starting as low as $7.
fromTravel + Leisure
2 months ago

What Not to Buy From Amazon's Long Weekend Sale-and the 12 Deals Worth Adding to Your Cart, From $9

Amazon has never failed to make the most of a holiday weekend with a sale event, and this upcoming weekend is no exception. But while the retailer undoubtedly has an impressive trove of deals worth your hard earned cash, there's also a selection of items- travel gear, in particular-that you may want to skip in favor of some more thoughtful (and useful) picks.
E-Commerce
#presidents-day-sales
#presidents-day
E-Commerce
fromForbes
2 months ago

How Physical Retailers Can Win Shoppers In An Algorithm-Driven World

Digital-first retail and opaque online marketplaces are eroding consumer trust and obscuring product value, increasing the appeal of in-person experiences that provide provenance and authenticity.
E-Commerce
fromABC7 Los Angeles
2 months ago

Shop ABC Secret Savings January special with great deals from over two dozen brands

Secret Savings New Year shopping event offers discounts across over two dozen brands on cold-therapy, bedding, apparel, stadium seats, and personal comfort devices.
E-Commerce
fromABC7 San Francisco
2 months ago

How to take the hassle out of post-holiday gift returns

Stores are not legally required to accept returns except for defective or misrepresented products; check store policies, restocking fees, deadlines, warranties, and beware return scams.
E-Commerce
fromTravel + Leisure
1 month ago

Only Prime Members Can Shop These 55 Amazon Presidents Day Sales 24 Hours Early-Up to 85% Off and From $10

Prime members get early access to deep Presidents' Day travel deals on luggage, apparel, tech, and accessories—discounts up to 85% with prices starting at $10.
E-Commerce
fromInverse
1 month ago

Genius Things We Found on Amazon That Are Stupid Cheap

Affordable, clever accessories and devices for cars, kitchens, and home decor that inspire sharing and daily use.
E-Commerce
fromEntrepreneur
1 month ago

Retailers Are Having an Identity Crisis - Here Is the Business Solution

Retail success requires experiential strategies—gamification, social shopping, and education—to transform passive online buyers into engaged participants and boost visits and sales.
E-Commerce
fromApartment Therapy
2 months ago

I Use the "J" Rule to Spot the Best Home Decor Prices at T.J. Maxx and Marshalls

Shop T.J. Maxx and Marshalls heavily in January and July to secure the deepest markdowns on seasonal items and clearance finds.
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