#k-pop-marketing

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#k-beauty
Fashion & style
fromBustle
1 day ago

Behold, The Buzziest K-Beauty Skin Care Brands To Know In 2026

K-beauty combines science and skincare, offering effective products that enhance routines and deliver results like the coveted glass-skin look.
Fashion & style
fromBustle
1 day ago

Behold, The Buzziest K-Beauty Skin Care Brands To Know In 2026

K-beauty combines science and skincare, offering effective products that enhance routines and deliver results like the coveted glass-skin look.
Marketing
fromFortune
5 hours ago

How Corporate Natalie turned a $500 brand deal into a creator empire-and her own agency | Fortune

Natalie Marshall, known as Corporate Natalie, turned a side project into a successful brand with millions of followers and multiple brand partnerships.
Mobile UX
fromGSMArena.com
4 hours ago

Five years on, we still miss LG phones

LG officially exited the smartphone business on April 5, 2021, marking the end of its phone production by May 2021.
fromwww.theguardian.com
1 day ago

Six great reads: the OnlyFans legacy, stolen cargo and Meta's creepy' glasses

Leonid Radvinsky's death leaves a void in the leadership of OnlyFans, a platform that has transformed the adult content landscape. His secretive management style and the controversies surrounding the site have raised questions about its future direction and stability.
Photography
fromwww.theguardian.com
3 days ago

The US is no longer the go-to place': How Korean culture is taking Latin America by storm

The Korean wave or hallyu that brought the country's culture to the world has now well and truly engulfed Latin America.
Madrid food
#social-media
Social media marketing
fromForbes
2 days ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
fromwww.theguardian.com
3 days ago
Digital life

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Social media marketing
fromForbes
2 days ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
Digital life
fromwww.theguardian.com
3 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Television
fromMiami Herald
1 day ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is evolving to engage audiences in social spaces like restaurants and gyms, reflecting a shift in consumer behavior towards experiences.
Music production
fromLos Angeles Times
2 days ago

'Nobody looks like me and sounds like me': flowerovlove redefines what pop stardom means

Joyce Cissé, known as flowerovlove, is a confident South London singer-songwriter making waves in pop music with relatable themes.
#kris-jenner
fromdesignboom | architecture & design magazine
2 days ago

blooming graphics and floral installations take over shinsegae department store for spring

The campaign explores the relationship between graphic identity and natural motifs, with the S-check pattern reinterpreted through cherry blossom imagery, establishing a contrast between graphic order and natural variation.
Graphic design
Media industry
fromEntrepreneur
3 days ago

How to Turn Any Trade Show Into Wall-to-Wall Press Coverage

Align the internal team on key messaging before trade shows to maximize PR opportunities and ensure effective communication.
#tiktok
Film
fromVariety
3 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
4 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Social media marketing
fromTheWrap
5 days ago

TikTok Creators Will Be Able to Send Cameos to Fans Without Leaving the App

TikTok creators can now offer personalized Cameo videos directly within the app, enhancing fan engagement and monetization opportunities.
Marketing
fromAdExchanger
5 days ago

TikTok On Why Brands Can't Buy Its New Ad Formats Programmatically | AdExchanger

TikTok's NewFronts presentation showcased a shift towards optimism with new features and ad formats under the TikTok USDS Joint Venture LLC.
Film
fromVariety
3 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
4 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Social media marketing
fromTheWrap
5 days ago

TikTok Creators Will Be Able to Send Cameos to Fans Without Leaving the App

TikTok creators can now offer personalized Cameo videos directly within the app, enhancing fan engagement and monetization opportunities.
Marketing
fromAdExchanger
5 days ago

TikTok On Why Brands Can't Buy Its New Ad Formats Programmatically | AdExchanger

TikTok's NewFronts presentation showcased a shift towards optimism with new features and ad formats under the TikTok USDS Joint Venture LLC.
Video games
fromThe Verge
4 days ago

Nintendo is weathering the storm

Nintendo remains successful in a struggling gaming industry by focusing on its strengths and maintaining a consistent release schedule.
London food
fromTime Out London
4 days ago

London's first ever Korean food festival is coming to King's Cross next month

Jung Festival in May will showcase diverse Korean cuisine with 30 stalls in King's Cross, emphasizing traditional and unexplored dishes.
Podcast
fromTheankler
4 days ago

Inside The Chernin Group's Bet on Creator-Led Empires

Community is the most valuable asset in media, driving investment strategies for emerging media companies.
London music
fromVulture
6 days ago

Blackpink's Lisa Will Be in Your Area (If You're in Las Vegas)

Lisa from Blackpink will stage a residency in Las Vegas, becoming the first K-pop artist to do so.
#k-pop
Arts
fromHarvard Gazette
1 week ago

A treasure trove for K-pop fans - Harvard Gazette

Harvard's Yenching Library is curating a K-pop merchandise collection inspired by the 'Korean Stars' course to explore K-pop fandom history.
Arts
fromHarvard Gazette
1 week ago

A treasure trove for K-pop fans - Harvard Gazette

Harvard's Yenching Library is curating a K-pop merchandise collection inspired by the 'Korean Stars' course to explore K-pop fandom history.
Los Angeles
fromDodgers Nation
5 days ago

Hyeseong Kim sends message to fans after starting 2026 in AAA

Hyeseong Kim aims to return to the Dodgers' roster after starting the season in Triple-A, focusing on improving his performance.
#bts
NYC music
fromThe New Yorker
1 week ago

Can BTS Recapture the Magic?

BTS returned from a four-year hiatus with a concert in Seoul, marking a significant moment for fans and the K-pop industry.
Music
fromVulture
1 week ago

BTS Is at a Tense Crossroads

BTS's new album 'Arirang' reflects their cultural heritage while exploring diverse musical styles as they prepare for a world tour.
Music production
fromwww.nytimes.com
4 days ago

Video: BTS Is Back, But at What Cost?

BTS's new album 'Arirang' showcases musical growth and risk-taking, particularly in the song 'Normal' which reflects the pressures of K-pop stardom.
London music
fromwww.dw.com
2 weeks ago

K-pop giants BTS celebrate return with Seoul concert

BTS returned to the stage in Seoul after a four-year break, celebrating with a free concert and launching a global tour.
NYC music
fromwww.nytimes.com
2 weeks ago

Video: We've Been Waiting for Years': BTS Fans Celebrate Before Comeback Concert

BTS fans celebrated the group's comeback concert in Seoul after a three-year hiatus and the release of their 10th studio album.
NYC music
fromThe New Yorker
1 week ago

Can BTS Recapture the Magic?

BTS returned from a four-year hiatus with a concert in Seoul, marking a significant moment for fans and the K-pop industry.
Music
fromVulture
1 week ago

BTS Is at a Tense Crossroads

BTS's new album 'Arirang' reflects their cultural heritage while exploring diverse musical styles as they prepare for a world tour.
Music production
fromwww.nytimes.com
4 days ago

Video: BTS Is Back, But at What Cost?

BTS's new album 'Arirang' showcases musical growth and risk-taking, particularly in the song 'Normal' which reflects the pressures of K-pop stardom.
London music
fromwww.dw.com
2 weeks ago

K-pop giants BTS celebrate return with Seoul concert

BTS returned to the stage in Seoul after a four-year break, celebrating with a free concert and launching a global tour.
NYC music
fromwww.nytimes.com
2 weeks ago

Video: We've Been Waiting for Years': BTS Fans Celebrate Before Comeback Concert

BTS fans celebrated the group's comeback concert in Seoul after a three-year hiatus and the release of their 10th studio album.
Marketing
fromCity AM
1 day ago

World Cup no longer has global audience - and that's a marketers challenge

The World Cup is evolving, presenting new challenges for fans and brands due to its expanded format and diverse audience engagement.
Mobile UX
fromTECHBOOK
1 day ago

Ads on Honor Phones-Soon in Europe?!

Honor smartphones may soon feature ads in pre-installed apps, expanding from the Middle East to Europe.
Music production
fromwww.theguardian.com
2 days ago

People are exhausted by Blackpink and BTS': the DIY Chinese bands redefining corporate idol' pop

Idol culture in East Asia thrives, but China's government restrictions have stifled its idol industry and opportunities for aspiring performers.
fromKotaku
1 week ago

The KPop Demon Hunters Stan War Comes To McDonald's

The Saja Boys Breakfast Meal features a Spicy Saja McMuffin topped with a peppery Spicy Saja Sauce, crispy hash browns, and a choice of soft drink, inspired by the group's leader Jinu.
SF food
Media industry
fromDigiday
4 days ago

Future of TV Briefing: What publishers have to offer creators

Publishers are increasingly collaborating with creators to enhance revenue opportunities and audience reach.
#video-marketing
fromSfgate
1 day ago
Marketing

Tips to create short-form video to reach new audiences

Creating short-form videos is essential for businesses to effectively reach audiences and drive growth.
Marketing
fromSfgate
1 day ago

Tips to create short-form video to reach new audiences

Creating short-form videos is essential for businesses to effectively reach audiences and drive growth.
Marketing
fromDigiday
2 days ago

High stakes, big budgets: How brands are navigating a massive sports year

Brands are prioritizing long-term partnerships over costly live sports advertising due to economic uncertainties and high costs of ad placements.
#creator-economy
fromForbes
4 days ago
Marketing

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

Marketing
fromForbes
4 days ago

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.
Marketing
fromAdExchanger
2 days ago

How Samsung Ads And Crumbl Got Their CTV Campaign To Perform Like Social | AdExchanger

Crumbl's success is driven by social media and its mobile app, which accounts for over 50% of sales.
fromTechCrunch
3 days ago

Cameo partners with TikTok to boost popularity | TechCrunch

Cameo videos regularly go viral on TikTok, and TikTok talent delivered its strongest year yet on Cameo in 2025, according to Cameo CEO Steven Galanis.
Social media marketing
fromThe Verge
3 weeks ago

KPop Demon Hunters is getting a sequel, obviously.

Netflix's smash-hit, Oscar-nominated animated film KPop Demon Hunters is returning for a sequel, with the fictional Korean girl group HUNTR/X coming back to lay down pop hits and smash evil boybands (and/or other demons). Maggie Kang and Chris Appelhans will once again direct their first project in an exclusive multiyear writing and directing partnership with Netflix.
Independent films
Marketing
fromFast Company
3 days ago

Brands are getting more physical

Marketers are increasingly focusing on physical experiences to foster human connection and emotional engagement with consumers.
fromwww.theguardian.com
2 weeks ago

Seoul raises terror alert as it prepares to host BTS comeback concert

South Korean president Lee Jae Myung warned at a cabinet meeting this week that the issue is safety and urged heightened vigilance by the interior ministry and emergency services to prepare for every possibility. He described the concert as an important occasion to reaffirm the country's global cultural standing.
NYC music
Film
fromInverse
3 weeks ago

Netflix's Biggest Surprise Hit Of 2025 Is Officially Getting A Sequel

KPop Demon Hunters became a cultural phenomenon, prompting a Netflix sequel announcement with directors returning and a multiyear deal for additional animated films.
fromwww.marketingdive.com
3 days ago

Publicis sharpens sports marketing focus with 160over90 acquisition

Publicis Groupe has acquired sports marketing agency 160over90, integrating it into Publicis Sports to leverage data-driven solutions and enhance client offerings in sports marketing.
Marketing
Social media marketing
fromBenzinga
5 days ago

Performance Comparison: Meta Platforms And Competitors In Interactive Media & Services Industry - Met

Thorough company analysis is essential for investors, focusing on Meta Platforms and its competitors in the Interactive Media & Services industry.
Television
fromEngadget
3 weeks ago

KPop Demon Hunters is officially getting a sequel

Netflix and Sony Pictures Animation announced a sequel to KPop Demon Hunters, their most-watched movie of all time, with original directors Maggie Kang and Chris Appelhans returning to direct.
Online marketing
fromThedrum
4 weeks ago

How Creators Can Take Your Brand To New Markets

Global online retail sales grew from 16% to 19% in 2020, and influencer marketing through content creators enables brands to enter new markets authentically and effectively.
Music production
fromwww.theguardian.com
2 weeks ago

The BTS comeback album is almost here and you best believe I'm slipping back into my K-pop obsessive era | Aastha Agrawal

Female fandom enthusiasm faces disproportionate social stigma and shame compared to male interests, reflecting gendered double standards in how passion and obsession are perceived and judged.
Music production
fromVulture
3 weeks ago

The Formula That's Powering 'Golden' to Gold

KPop Demon Hunters became a major 2025 cultural phenomenon, with its songs achieving Grammy and Oscar recognition, including the first K-pop Grammy win for 'Golden.'
Gadgets
fromThe Verge
1 month ago

Samsung is slopping AI ads all over its social channels

Samsung increasingly uses generative AI to create and edit promotional videos across social platforms, sometimes misrepresenting camera capabilities and only partially disclosing AI assistance.
fromKotaku
1 month ago

KPop Demon Hunters Lego Sets Are Coming Out This Year

The announcement doesn't show any of the sets in full, but it does have a brief tease of what looks like a model of Derpy, the demon tiger and pseudo-mascot of the movie, knocking down a potted plant made up of Legos. Fans will know that one of Derpy's quirks is that he knocks down plants like a regular cat, but becomes fixated on trying (and, without thumbs, failing) to set them back up.
Film
fromLos Angeles Times
2 months ago

How 'KPop Demon Hunters' unlocked Netflix's Grammy possibilities

Over the last several years, Netflix has positioned itself as one of the few video streaming services focused on making an impact in the music industry. From the surprise revival of older songs like Bush's "Running Up That Hill" and Metallica's "Master of Puppets" in shows like "Stranger Things," to streaming the most originally produced music documentaries, there's no doubt Netflix's audience is musically in tune.
Music
fromwww.nytimes.com
2 months ago

Video: Is K-pop's Cute Era Over?

ILLIT's Not Cute Anymore came out a couple of months ago. It's an incredibly impressive pop song. It has this kind of, like, light, lithe, rocksteady vibe to it. I also hear it as a little bit of a pointed rebuke to how a lot of girl groups are framed in K-pop. Innocent. Sweet. And maybe it's a bit of a broadside in the ongoing K-pop war between NewJeans and their parent label, Hybe.
Music
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