#mvpd-decline

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#netflix
Media industry
from24/7 Wall St.
2 days ago

Institutional Investors Pile Into Netflix Even as Company Executives Head for the Exits

Netflix shows a divide between bullish analyst ratings and insider selling, indicating mixed signals for investors.
Television
from24/7 Wall St.
2 days ago

Opinion: Netflix is the Perfect Stock to Beat Inflation-and the Market

Netflix has outperformed the market with a 5% gain this year, showcasing resilience amid economic challenges.
Media industry
fromThe Verge
1 week ago

Netflix is raising prices again

Netflix has increased subscription prices across all tiers, with the cheapest ad-supported plan now at $8.99 per month.
#connected-tv
fromAol
1 day ago
Television

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Marketing tech
fromAdExchanger
5 days ago

The Full-Funnel Era Is Here. Is Your CTV Strategy Built To Keep Up? | AdExchanger

Connected TV is now a dominant media channel, capturing significant consumer attention and requiring strategic full-funnel advertising approaches.
fromAdExchanger
1 week ago
Marketing tech

Sussing Out 'Performance TV' | AdExchanger

Advertisers view connected TV as a performance multiplier, but it remains primarily suited for branding and upper-funnel goals.
fromAdExchanger
1 week ago
Marketing tech

It's Time For CTV To Fix Its Accuracy Problem | AdExchanger

Connected TV advertising prioritizes scale over accuracy, leading to unreliable audience targeting and ineffective marketing strategies.
Television
fromAol
1 day ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is expanding into public spaces, transforming how audiences engage with content outside the home.
Television
fromMiami Herald
1 day ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is evolving to engage audiences in social spaces like restaurants and gyms, reflecting a shift in consumer behavior towards experiences.
Marketing tech
fromAdExchanger
5 days ago

The Full-Funnel Era Is Here. Is Your CTV Strategy Built To Keep Up? | AdExchanger

Connected TV is now a dominant media channel, capturing significant consumer attention and requiring strategic full-funnel advertising approaches.
Marketing tech
fromAdExchanger
1 week ago

Sussing Out 'Performance TV' | AdExchanger

Advertisers view connected TV as a performance multiplier, but it remains primarily suited for branding and upper-funnel goals.
Marketing tech
fromAdExchanger
1 week ago

It's Time For CTV To Fix Its Accuracy Problem | AdExchanger

Connected TV advertising prioritizes scale over accuracy, leading to unreliable audience targeting and ineffective marketing strategies.
#roku
Tech industry
fromThe Motley Fool
1 day ago

Why I Wouldn't Touch Roku Stock Right Now | The Motley Fool

Roku's stock has declined significantly, despite recent revenue growth and profitability, due to structural challenges and high competition in the tech industry.
Tech industry
fromThe Motley Fool
1 day ago

Why I Wouldn't Touch Roku Stock Right Now | The Motley Fool

Roku's stock has declined significantly, despite recent revenue growth and profitability, due to structural challenges and high competition in the tech industry.
Marketing tech
fromDigiday
2 days ago

How purchase data is redefining TV ad performance and driving revenue

Advertisers must adopt modern strategies, including purchase-based segmentation, to effectively engage consumers in the evolving TV landscape.
Marketing
fromRAIN News
2 days ago

RAIN Notes: April 2

iHeartMedia appoints Jamie Cutburth as VP of Marketing to enhance its marketing strategy and promotes Andrew Festo to VP of Events and Experiences.
Music production
fromRAIN News
4 days ago

Streams up; downloads down. RIAA's 2025 year-end report

Total 2025 revenue for the radio industry reached $11.5 billion, with paid subscriptions and vinyl sales driving significant growth.
#social-media
Digital life
fromwww.theguardian.com
3 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Digital life
fromwww.theguardian.com
3 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Film
fromVariety
3 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Business
from24/7 Wall St.
4 days ago

Streaming Profits Are Up 72% Yet Disney Shares Are Down 17% This Year

Walt Disney reported strong Q1 FY2026 revenue but faced a significant drop in share price and negative social sentiment regarding Bob Iger.
Online marketing
fromWorld Economic Forum
5 days ago

Understanding Value in Media: Perspectives from Consumers and Industry

The internet has transformed publishing, creating challenges for revenue and consumer satisfaction, while a shift towards consumer payments may offer a solution.
Marketing tech
fromForbes
1 day ago

From Streaming To AI: Agency Leaders' Next Big Media Bets

Streaming platform consolidation is reshaping agency strategies, emphasizing precision and adaptability in targeting consumer attention.
New York Yankees
fromPuck Prose
1 week ago

A Cautionary Tale If The NHL Embraces Streaming

The MLB's streaming debut raises questions about the NHL's future broadcasting strategy and accessibility for fans.
fromLondon Business News | Londonlovesbusiness.com
3 days ago

Digital entertainment grew 7x faster than the UK economy - London Business News | Londonlovesbusiness.com

The UK digital entertainment sector hit ÂŁ13.5 billion in revenue in 2025, reflecting a 7.1% year-over-year growth, significantly outpacing the general economy's growth rate of 1.3%.
Digital life
fromVulture
3 days ago

New on Paramount+: April 2026

Arrival is a moody sci-fi drama about a linguistics professor, played by Amy Adams, who is tasked with finding a way to communicate with aliens that arrive on Earth.
Independent films
Social media marketing
fromBenzinga
4 days ago

Performance Comparison: Meta Platforms And Competitors In Interactive Media & Services Industry - Met

Thorough company analysis is essential for investors, focusing on Meta Platforms and its competitors in the Interactive Media & Services industry.
Film
fromwww.theguardian.com
4 days ago

From the phone to the plex: why TV shows are turning into movies

Peaky Blinders: The Immortal Man achieved over 25 million views on Netflix in three days, showcasing the shift from cinema to streaming.
#youtube
Television
fromMakeUseOf
5 days ago

This free web app turns YouTube into a cable TV experience - and it's my favorite way to watch ad-free

Channel Surfer transforms YouTube into a nostalgic cable TV experience, offering a free, ad-free viewing option with a classic interface.
Television
fromMakeUseOf
5 days ago

This free web app turns YouTube into a cable TV experience - and it's my favorite way to watch ad-free

Channel Surfer transforms YouTube into a nostalgic cable TV experience, offering a free, ad-free viewing option with a classic interface.
Marketing tech
fromThe Hollywood Reporter
5 days ago

Global Streaming Subscription Revenue Tripled In Five Years, Poised to Top $200 Billion by 2030

Global streaming subscription revenue surpassed $150 billion in 2025, with projections of $202 billion by 2030 due to price increases and ad-supported tiers.
fromwww.theguardian.com
1 day ago

The Testaments to Big Mistakes: the seven best shows to stream this week

Via tentative rebel student Agnes Mackenzie, the drama meticulously illustrates the ways disempowered people hoard what little agency they have in Gilead's oppressive environment.
Television
Media industry
fromFox News
2 days ago

Fox News tops all news brands on YouTube with record-setting 1.5 billion video views during Q1 2026

Fox News Media dominated YouTube in Q1 2026 with 1.5 billion views, outperforming competitors significantly.
#ctv
Marketing tech
fromMarketing Dive
5 days ago

The battle for attention on CTV: Premium video platforms vs. YouTube

VAB partnered with TVision to analyze CTV content consumption across various platforms, revealing significant lifts in brand metrics.
Marketing tech
fromMarketing Dive
5 days ago

The battle for attention on CTV: Premium video platforms vs. YouTube

VAB partnered with TVision to analyze CTV content consumption across various platforms, revealing significant lifts in brand metrics.
Business intelligence
from24/7 Wall St.
3 weeks ago

3 Beaten-Down Streaming and Media Stocks Worth Watching: AMCX, ROKU, SE

Three beaten-down streaming and media stocks present distinct investment opportunities based on business fundamentals, cash flow generation, and debt management rather than valuation multiples alone.
Media industry
fromwww.mediaite.com
2 days ago

ABC Wins Big As CBS Continues Struggle in Q1 Ratings

ABC World News Tonight leads nightly news ratings, with CBS Evening News trailing significantly under Tony Dokoupil's leadership.
Marketing tech
fromDigiday
3 days ago

Walmart-Vizio's CTV measurement faces incrementality hurdle

Walmart's Vizio acquisition aims to enhance advertising through closed-loop measurement and unified account access for smart TV features.
fromZDNET
3 weeks ago

How to save money on YouTube TV: Consider these 12 cheaper packages (including live sports)

The streaming TV service recently rolled out a dozen different packages that are cheaper than the full-access plan -- currently $83 a month. Instead of paying for everything, you can pay only for the channels you actually watch.
E-Commerce
Television
fromwww.businessinsider.com
3 days ago

This company is turning YouTube videos into TV shows as streamers chase Gen Alpha

Streamers are launching creator content to attract Gen Alpha away from YouTube, with Pocket.watch leading the initiative.
Marketing tech
fromDigiday
3 days ago

As programmatic faces signal degradation, agentic advertising offers a solution

Traditional programmatic advertising is struggling due to fragmentation and privacy issues, necessitating a new infrastructure for better efficiency and outcomes.
Media industry
fromDigiday
3 days ago

Future of TV Briefing: What publishers have to offer creators

Publishers are increasingly collaborating with creators to enhance revenue opportunities and audience reach.
fromwww.fourfourtwo.com
2 days ago

TNT Sports moves to HBO Max: How to watch FA Cup, Champions League & Premier League

Subscribers to TNT Sports can now access the service through HBO Max, which has replaced Discovery+ for online streaming. Existing Discovery+ users can log in using their current credentials.
Television
Marketing tech
fromDigiday
3 days ago

Publishers see double-digit growth from TTD's OpenPath, but volatility remains

OpenPath revenue remains strong for publishers, with some experiencing double-digit CPM growth, prompting trials of OpenAds despite temporary bid duplication allowances.
Media industry
fromMoney Digest
6 days ago

The Popular Streaming Platform You Didn't Know Was Part Of Amazon's Portfolio - Money Digest

Amazon's acquisition of Twitch in 2014 has significantly impacted its growth and consumer offerings, enhancing its position in the live-streaming market.
Marketing tech
fromAdExchanger
4 days ago

Programmatic Video's Waste Problem Is A Growth Lever - If We Choose To Pull It | AdExchanger

Programmatic video spend suffers 20-30% loss due to misrepresentation and low-quality inventory, impacting ad revenue and high-quality content.
Media industry
fromwww.businessinsider.com
1 week ago

YouTube shows are closing in on traditional TV fast

Creator TV channels are emerging as a significant competitor to traditional TV, attracting advertisers with lower ad loads and substantial viewing hours.
Marketing tech
fromAdExchanger
1 week ago

The 'C' In CTV Is For Cart; Held To Account | AdExchanger

Amazon's interactive video ad tech will enhance Samsung TV Plus with engaging shopping features for viewers and measurable results for advertisers.
#streaming-services
Media industry
fromThe Verge
2 weeks ago

Paid streaming for cheapskates is having a moment

Streaming services have raised prices significantly in 2025, prompting consumer backlash and cancellations, while Roku's budget-friendly Howdy service at $2.99/month targets price-sensitive viewers with older catalog content.
fromZDNET
2 weeks ago
Television

The best streaming deals right now: Hulu, Disney+, Paramount+, and more

Media industry
fromThe Verge
2 weeks ago

Paid streaming for cheapskates is having a moment

Streaming services have raised prices significantly in 2025, prompting consumer backlash and cancellations, while Roku's budget-friendly Howdy service at $2.99/month targets price-sensitive viewers with older catalog content.
fromZDNET
2 weeks ago
Television

The best streaming deals right now: Hulu, Disney+, Paramount+, and more

Media industry
fromOK Magazine
2 weeks ago

Why the Oscars Are Losing TV Viewers But Winning the Internet

The 2026 Oscars experienced declining television viewership but achieved record social media engagement, reflecting a fundamental shift in how audiences consume and participate in the event.
Media industry
fromExchangewire
2 weeks ago

Shifts in Streaming: Competition, Collaboration, and Consolidation

Paramount's $111 billion acquisition of Warner Bros creates a streaming giant with 200 million subscribers, consolidating major entertainment assets and reshaping the competitive TV landscape.
Marketing tech
fromAdExchanger
2 weeks ago

Beyond Programmatic: A New Model For Buying Premium CTV Inventory | AdExchanger

Programmatic guaranteed and direct IO are two approaches to CTV advertising, each with unique advantages and limitations affecting cost, transparency, and execution.
Television
fromDigiday
1 week ago

Future of TV Briefing: WTF is the DASH TV universe study at the center of the latest Nielsen drama?

The TV universe study is essential for measuring U.S. TV viewership and establishing baseline numbers for audience segmentation.
Media industry
fromDigiday
2 weeks ago

Future of TV Briefing: How Netflix is shaking up the upfront deal model

Netflix is signing multi-year deals with advertisers that provide early access and first-right-of-refusal, moving beyond traditional upfront commitments and resembling tech-company retail media agreements.
Television
fromThe Atlantic
1 week ago

Is Binge-Watching TV Really a Pastime?

Binge-watching television has become a prevalent pastime in America, but it can lead to negative psychological effects like anxiety and depression.
Media industry
fromwww.mediaite.com
2 weeks ago

NBC Digital Bucks Industry Trend With +8% Traffic Surge Closes In On Leader CBS

NBC News achieved 8% year-over-year web traffic growth in February, reaching 87 million unique visitors and ranking second among major news outlets, while competitors experienced significant declines.
Gadgets
fromThe Verge
1 month ago

Stealing cable has evolved: the new face of TV piracy

SuperBox devices enable inexpensive access to pirated live TV and sports through a network of resellers and Chinese makers, bypassing cable and streaming subscriptions.
#bot-detection
fromAdExchanger
2 months ago

Can I Help You Find Something?; The Streaming Fortress Prison | AdExchanger

Last October, PayPal an integration with OpenAI so that ChatGPT users could transact within the app. Apparently, PayPal is now ready to take that idea to other retailer chatbots. Of course, now that ChatGPT is making its foray into advertising , other LLMs and chatbots are bound to follow suit, if they haven't already done so. Walmart, for instance, rolled out ads in its generative AI agent Sparky earlier this month.
Artificial intelligence
Marketing tech
fromAdExchanger
2 weeks ago

Why ads.txt Needs To Evolve For Connected TV | AdExchanger

CTV supply chain trust requires transparency and accurate representation of complex monetization arrangements, not elimination of complexity through supply chain consolidation.
Media industry
from24/7 Wall St.
3 weeks ago

Netflix Has No Rivals

Netflix remains financially strong with 17.6% revenue growth and 12-14% projected 2026 growth, while media headlines exaggerate minor AI deals as competitive threats.
Marketing tech
fromAdExchanger
3 weeks ago

The Best Way To Embrace Convergent TV? Break Down The Silos Between Linear And Streaming | AdExchanger

Marketers must adopt convergent TV strategies that blend linear and streaming approaches rather than debating programmatic versus direct buying methods.
Television
fromAdExchanger
3 weeks ago

The Year CTV Goes Full Funnel | AdExchanger

CTV platforms adopt conversion APIs to measure TV advertising performance like digital channels, while live sports streaming rights shift to tech companies amid regulatory challenges.
Media industry
fromExchangewire
1 month ago

FreeWheel & Dynata Research Finds Streaming Content Wins Over Viewers, but Intrusive Ads Can Harm Their Experience

European streaming viewers prioritize content availability and value, with 83% satisfied overall, though ad-supported viewers find ads more intrusive than traditional TV watchers.
Digital life
fromPCMAG
11 years ago

Netflix Dominates Web Traffic as Cord Cutters Gobble Data

Netflix accounts for 34.21 percent of peak downstream Internet traffic in North America, far exceeding other streaming services.
fromwww.theguardian.com
1 month ago

Growing pains: Industry has shown that bigger isn't always better

We don't need proof, says one short-seller out for the kill, because we finally have a good story to tell. Cooked books can be explained as simply a misalignment between the velocity of my vision and the velocity of regulation, according to the slippery fintech entrepreneur Whitney Halberstram. The gap in between is where smart people have always made money.
Television
Marketing tech
fromDigiday
1 month ago

Future of TV Briefing: WTF is server-guided ad insertion?

Server-guided ad insertion enables low-latency, targeted ad delivery in live streaming by combining client-side flexibility with server-side cushioning to minimize buffering and delays.
Television
fromThe Drum
2 months ago

Consumers are embracing advertising on TV streaming services, report reveals

Free, ad-supported streaming (AVOD/FAST) now leads viewer ad engagement as consumers accept ads when clear value is offered, and streaming viewing surpasses linear.
Television
fromwww.aljazeera.com
2 months ago

Are we witnessing the death of traditional TV?

The Oscars will move from ABC to YouTube in 2029, reflecting shifting audience viewing habits and a move toward streaming for major live events.
Marketing tech
fromAdExchanger
2 months ago

Interactive CTV Ads Were Mostly Talk - Until Now | AdExchanger

Interactive CTV advertising moved from theoretical demos to practical, mainstream adoption in 2025, driven by better ad tech, measurement, formats, and advertiser familiarity.
Television
fromThe Drum
2 months ago

What can brands learn from the changing television landscape?

High-quality, platform-agnostic television content attracts diverse audiences across traditional and OTT platforms, creating opportunities for producers and brands to engage viewers in new ways.
Television
fromThe Drum
2 months ago

What is the future of TV? Broadcasters, media companies and analysts give their take

Television will persist while shifting toward digital, data-driven, device-agnostic delivery, with advertising models fragmenting between ad-supported and non-ad-supported services.
Television
fromThe Verge
2 months ago

How TiVo killed live TV

TiVo pioneered DVR features that transformed TV watching but failed to become a sustained commercial success as its innovations were adopted without it.
fromTelecompetitor
2 months ago

Typical consumer wastes $1,600+ per year on unwatched cable channels: Report

Examining data from external studies as well as its own survey, CableTV.com found that though consumers have the choice of hundreds of channels - for example, Verizon Fios offers some 400 channels in its top-tier plans - consumers, on average, watch only about 15 channels. With cable bills continuing to rise, that means consumers are paying more for channels they don't watch,
Television
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