#social-media-endorsements

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Marketing
fromFortune
2 hours ago

How Corporate Natalie turned a $500 brand deal into a creator empire-and her own agency | Fortune

Natalie Marshall, known as Corporate Natalie, turned a side project into a successful brand with millions of followers and multiple brand partnerships.
#social-media
Social media marketing
fromForbes
2 days ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
Digital life
fromwww.theguardian.com
3 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Social media marketing
fromForbes
5 days ago

How To Reach Gen-Z And Gen-Alpha On Social Media: Expert Tips

Social media has become essential for discovery and community-building among younger audiences, reshaping how brands engage and plan campaigns.
Social media marketing
fromForbes
2 days ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
Digital life
fromwww.theguardian.com
3 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Social media marketing
fromForbes
5 days ago

How To Reach Gen-Z And Gen-Alpha On Social Media: Expert Tips

Social media has become essential for discovery and community-building among younger audiences, reshaping how brands engage and plan campaigns.
#creator-economy
Growth hacking
fromForbes
6 days ago

Stop Betting On One Platform: The Creator's New Monetization Playbook

Creators should diversify their platforms to build steady income and avoid dependency on a single source.
Media industry
fromForbes
3 days ago

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.
Marketing
fromForbes
4 days ago

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.
Growth hacking
fromForbes
6 days ago

Stop Betting On One Platform: The Creator's New Monetization Playbook

Creators should diversify their platforms to build steady income and avoid dependency on a single source.
Media industry
fromForbes
3 days ago

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.
Marketing
fromForbes
4 days ago

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.
Marketing tech
fromSocial Media Explorer
19 hours ago

The Rise of Dark Traffic: Why Your Analytics Are Lying to You - Social Media Explorer

Direct traffic is increasingly misleading due to untraceable influences from AI-driven research and decision-making processes.
fromwww.theguardian.com
1 day ago

Six great reads: the OnlyFans legacy, stolen cargo and Meta's creepy' glasses

Leonid Radvinsky's death leaves a void in the leadership of OnlyFans, a platform that has transformed the adult content landscape. His secretive management style and the controversies surrounding the site have raised questions about its future direction and stability.
Photography
fromThe Atlantic
22 hours ago

How Some People Became So Averse to Hype

Anna Holmes defines 'hype aversion' as a reflex against being told what to like, suggesting that popularity can create pressure rather than signal quality. This feeling can lead to a deliberate choice to resist mainstream culture.
Media industry
fromFast Company
1 day ago

Why Gen Z is fangirling over Apple's 'Finder Guy' mascot

Finder Guy is an adorably chunky, dual-toned blue creature with a rounded head and a perpetual smile. Apple is being fairly tight-lipped about him; he hasn't been officially announced or acknowledged by the company.
Apple
Psychology
fromPsychology Today
1 day ago

Why Do We Read Reviews for Things We've Already Experienced?

People read reviews post-decision to validate experiences and alleviate inner conflict, not to gather new information.
E-Commerce
fromVogue
2 days ago

Can TikTok Shop Help Mac Cosmetics Gain Momentum?

Mac Cosmetics has launched on TikTok Shop to connect with 1 billion users amid declining sales in traditional retail.
#tiktok
Film
fromVariety
3 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
4 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Marketing
fromAdExchanger
5 days ago

TikTok On Why Brands Can't Buy Its New Ad Formats Programmatically | AdExchanger

TikTok's NewFronts presentation showcased a shift towards optimism with new features and ad formats under the TikTok USDS Joint Venture LLC.
Film
fromVariety
3 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
4 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Marketing
fromAdExchanger
5 days ago

TikTok On Why Brands Can't Buy Its New Ad Formats Programmatically | AdExchanger

TikTok's NewFronts presentation showcased a shift towards optimism with new features and ad formats under the TikTok USDS Joint Venture LLC.
UK politics
fromwww.independent.co.uk
5 days ago

MPs call for booming' influencer industry to be officially recognised

The Independent emphasizes the importance of accessible journalism and the recognition of the online creator economy for financial support and growth.
#video-marketing
Marketing
fromSfgate
1 day ago

Tips to create short-form video to reach new audiences

Creating short-form videos is essential for businesses to effectively reach audiences and drive growth.
Marketing
fromEntrepreneur
1 day ago

How to Navigate Brand Authenticity in the Age of AI Slop

Originality and authenticity in content are essential for brands to stand out in a saturated market dominated by low-quality AI-generated content.
Marketing tech
fromForbes
1 day ago

From Streaming To AI: Agency Leaders' Next Big Media Bets

Streaming platform consolidation is reshaping agency strategies, emphasizing precision and adaptability in targeting consumer attention.
#ai-generated-content
Artificial intelligence
fromInc
1 week ago

In the AI Era, Transparency Is the New Currency on Social Media

AI-generated content is inevitable, but brands must use it thoughtfully to maintain trust and engagement.
Social media marketing
fromForbes
3 weeks ago

9 Ways To Stand Out In A Social Media World Full Of Slop

AI-generated slop floods social media, making quality content visibility harder; success requires committing to meaningful, audience-focused content over quantity.
Artificial intelligence
fromInc
1 week ago

In the AI Era, Transparency Is the New Currency on Social Media

AI-generated content is inevitable, but brands must use it thoughtfully to maintain trust and engagement.
Social media marketing
fromForbes
3 weeks ago

9 Ways To Stand Out In A Social Media World Full Of Slop

AI-generated slop floods social media, making quality content visibility harder; success requires committing to meaningful, audience-focused content over quantity.
Television
fromwww.businessinsider.com
4 days ago

This company is turning YouTube videos into TV shows as streamers chase Gen Alpha

Streamers are launching creator content to attract Gen Alpha away from YouTube, with Pocket.watch leading the initiative.
Online marketing
fromNeil Patel
5 days ago

How to Boost a Post on LinkedIn: Tips for Better Reach

Boost successful LinkedIn posts with social proof to enhance visibility and engagement, rather than attempting to fix weak content with paid spend.
Social media marketing
fromWCVB
1 day ago

These creators helping viewers save money. Here's how

Deinfluencers encourage sustainable living and mindful spending, promoting alternatives to consumerism in response to economic challenges.
Online marketing
fromAol
1 week ago

60+ social media marketing FAQs, answered by experts

Social media marketing uses platforms to promote businesses, connect with audiences, and drive measurable results through both organic and paid efforts.
fromTechCrunch
3 days ago

Cameo partners with TikTok to boost popularity | TechCrunch

Cameo videos regularly go viral on TikTok, and TikTok talent delivered its strongest year yet on Cameo in 2025, according to Cameo CEO Steven Galanis.
Social media marketing
Marketing tech
fromExchangewire
2 days ago

The Stack: AI Surges while Social Platforms Face Scrutiny

AI is growing rapidly, streaming models are evolving, and regulatory pressures on platforms are increasing globally.
Marketing
fromForbes
3 days ago

To Get Powerful Publicity, Build A Narrative Strategy

Building a clear, consistent narrative strategy is essential for organizations to connect with stakeholders and achieve sustainable success.
#instagram
Social media marketing
fromBGR
3 days ago

Instagram Finally Found A Premium Feature You Might Want - And It's A Little Creepy - BGR

Instagram is a major revenue source for Meta, generating $71 billion by 2025, and is testing a subscription service with new features.
Social media marketing
fromBGR
3 days ago

Instagram Finally Found A Premium Feature You Might Want - And It's A Little Creepy - BGR

Instagram is a major revenue source for Meta, generating $71 billion by 2025, and is testing a subscription service with new features.
#influencer-marketing
fromThedrum
1 week ago
Marketing

Beyond likes and impressions: How measurement is unlocking the power of influencer marketing

Podcast
fromThe Drum
3 weeks ago

Creators everywhere: the rise of influencers and creative collaboration

Influencer marketing requires transparent disclosures, long-term relationship building, and centralized strategies to navigate evolving regulations and maximize social media impact.
Marketing
fromDigiday
6 days ago

AI influencer discovery tools are changing how agencies cast creators

AI is increasingly used for influencer selection in marketing campaigns, enhancing brand engagement and measurable impacts.
Marketing
fromThedrum
1 week ago

Beyond likes and impressions: How measurement is unlocking the power of influencer marketing

Influencer marketing has evolved into a key component of long-term brand strategies, emphasizing the importance of measurement for campaign effectiveness.
Marketing
fromThedrum
2 weeks ago

The Other Side: How Influencers Choose Brands!

Influencers prioritize brand partnerships that align with their audience interests, maintain audience trust, and support their long-term creator goals and values.
#creator-marketing
Marketing tech
fromDigiday
5 days ago

CreatorIQ and Sprinklr bet they can solve creator measurement's fragmentation problem

Unified measurement across organic, paid, and creator content is essential for effective influencer marketing.
fromInc
1 week ago
Marketing

5 Questions Every Founder Should Ask Before Hiring an Influencer

Marketing
fromwww.marketingdive.com
3 weeks ago

Creators work, but measurement doesn't yet

Creator marketing has become a primary growth engine worth $44 billion annually, but measurement infrastructure hasn't evolved to match its scale and impact across the marketing funnel.
Marketing tech
fromDigiday
5 days ago

CreatorIQ and Sprinklr bet they can solve creator measurement's fragmentation problem

Unified measurement across organic, paid, and creator content is essential for effective influencer marketing.
Marketing
fromInc
1 week ago

5 Questions Every Founder Should Ask Before Hiring an Influencer

Creator ad spend in the U.S. reached $37 billion in 2025, with startups often mismanaging their creator budgets.
Marketing
fromwww.marketingdive.com
3 weeks ago

Creators work, but measurement doesn't yet

Creator marketing has become a primary growth engine worth $44 billion annually, but measurement infrastructure hasn't evolved to match its scale and impact across the marketing funnel.
#meta
Social media marketing
fromDigiday
3 days ago

Meta's bid to woo creators to Facebook just might work, despite its recent legal woes

Meta's Facebook Creator Fast Track program offers guaranteed payouts to attract creators, despite recent legal challenges regarding user safety.
fromTechdirt
2 days ago
Social media marketing

Meta Caves To The MPAA Over Instagram's Use Of 'PG-13,' Ending A Dispute That Was Silly From The Start

Social media marketing
fromwww.independent.co.uk
4 days ago

Instagram testing subscription that allows users to watch stories anonymously

Meta is launching Instagram Plus, a premium subscription service allowing anonymous Story views and rewatch counts, currently available in select countries.
Social media marketing
fromDigiday
3 days ago

Meta's bid to woo creators to Facebook just might work, despite its recent legal woes

Meta's Facebook Creator Fast Track program offers guaranteed payouts to attract creators, despite recent legal challenges regarding user safety.
fromTechdirt
2 days ago
Social media marketing

Meta Caves To The MPAA Over Instagram's Use Of 'PG-13,' Ending A Dispute That Was Silly From The Start

Social media marketing
fromwww.independent.co.uk
4 days ago

Instagram testing subscription that allows users to watch stories anonymously

Meta is launching Instagram Plus, a premium subscription service allowing anonymous Story views and rewatch counts, currently available in select countries.
fromThe Cut
4 days ago

Brand Names Are in Crisis

"Any time you have to explain your name, you're essentially apologizing for it," says Alexandra Watkins, the founder of naming firm Eat My Words. Her deal-breakers for names include 'looks like a typo' and 'hard to pronounce.'
Marketing
Social media marketing
fromTechCrunch
2 days ago

Flipboard's new 'social websites' help publishers and creators tap into the open social web | TechCrunch

Flipboard launched social websites, enabling creators to consolidate content and build communities around their work on decentralized platforms.
Marketing tech
fromDigiday
2 weeks ago

Why one creator commerce platform is connecting brands and creators for 'flat-fee' campaigns

LTK launches Quick Collabs to streamline creator marketing campaigns through flat-fee opt-in model, reducing negotiation bottlenecks and enabling rapid content scaling across multiple creators.
Social media marketing
fromBenzinga
5 days ago

Performance Comparison: Meta Platforms And Competitors In Interactive Media & Services Industry - Met

Thorough company analysis is essential for investors, focusing on Meta Platforms and its competitors in the Interactive Media & Services industry.
Online marketing
fromThedrum
4 weeks ago

How Creators Can Take Your Brand To New Markets

Global online retail sales grew from 16% to 19% in 2020, and influencer marketing through content creators enables brands to enter new markets authentically and effectively.
Marketing
fromForbes
1 week ago

AI Creators Can Go Viral. They Just Can't Close The Sale

AI-generated influencers like Baddie Betty are reshaping marketing with full control, lower costs, and projected market growth to $45.8 billion by 2030.
Marketing
fromForbes
3 weeks ago

Influencers Are Leaving The Feed And Entering The Real World

Influencer marketing is evolving from one-off social media posts to integrated brand partnerships where creators function as core media infrastructure helping design campaigns across multiple platforms and physical spaces.
Psychology
fromYoga Journal
2 months ago

When an Influencer Says These 3 Words, I Stop Listening

Complex problems rarely have a single universal solution; oversimplified "the one thing" claims obscure individual, multifaceted causes and tailored approaches.
fromThedrum
3 weeks ago

How Content Creators Can Help Brands Share Their Values

Now more than ever, consumers want to use products and services that align with their values, causes and beliefs. In fact, 87% of consumers buy from organisations that share their own set of values. Because of this, it is essential that brands take notice of what their consumers have to say.
Marketing
Online marketing
fromPR Daily
1 month ago

Social media updates and new features to know this week - PR Daily

EU regulators target potentially addictive social features while TikTok launches a Local Feed, new ad products for entertainment, and Seedance 2.0 AI video tools.
Social media marketing
fromThedrum
2 weeks ago

AI: The Artificial Influencer Problem Runs Deep

Deepfakes pose an existential threat to influencer marketing by undermining trust and authenticity, the industry's foundational pillars, with thousands of fraudulent videos emerging daily.
Social media marketing
fromenglish.elpais.com
3 weeks ago

The end of the neutral influencer: Can you stay relevant if you never share an opinion?

Internet and social media are the primary influences on political opinions for 30.4% of Spaniards, raising questions about content creators' responsibility to take public stances on major issues.
fromThedrum
3 weeks ago

Why your social content should make people curious

It's our job to be translators of science so people understand what's happening and why it's so important. It's a global ocean. Just because something's happening in one place, doesn't mean it's not going to have an effect elsewhere in the world.
Social media marketing
Marketing
fromDigiday
1 month ago

Why more brands are rethinking influencer marketing with gamified micro-creator programs

Major retailers are replacing traditional affiliate marketing with gamified, always-on creator programs that reward micro-creators for consistent content and build long-term brand relationships.
fromHer Campus
3 weeks ago

Is Social Media Creating Micro-Celebrities?

The rise of TikTok and YouTube has dramatically changed the lives of content creators by turning social media into a legitimate career path rather than just a hobby. These platforms allow ordinary people to build massive audiences without traditional media connections, often through algorithm-driven exposure.
Social media marketing
#cgi-influencers
Social media marketing
fromThedrum
3 weeks ago

Influencer Marketing 2020 Predictions & Trends

CGI influencers and AI technology will reshape influencer marketing in 2020, offering brands complete content control while enabling virtual personalities to engage audiences globally at scale.
Social media marketing
fromThedrum
3 weeks ago

Influencer Marketing 2020 Predictions & Trends

CGI influencers and AI technology will reshape influencer marketing in 2020, offering brands complete content control while enabling virtual personalities to engage audiences globally at scale.
Social media marketing
fromThedrum
3 weeks ago

Influencer Marketing 2020 Predictions & Trends

CGI influencers and AI technology will reshape influencer marketing in 2020, offering brands complete content control while enabling virtual personalities to engage audiences globally at scale.
Social media marketing
fromThedrum
3 weeks ago

Influencer Marketing 2020 Predictions & Trends

CGI influencers and AI technology will reshape influencer marketing in 2020, offering brands complete content control while enabling virtual personalities to engage audiences globally at scale.
fromForbes
1 month ago

Stories: The Ultimate Social Media Algorithm Hack

While the main feed is built for discovery and curated content, stories are built for connection. For local businesses like bakeries, cafes and restaurants, this distinction isn't just a technicality; it is a direct line to the consumer's daily routine.
Social media marketing
fromInc
1 month ago

What Top Creators Say Makes a Successful Brand Collaboration

I think the critical unlock here is having multi-year partnerships, having relationships that endure as opposed to just kind of the one-off partnership,
Marketing
Marketing
fromEMARKETER
2 months ago

Social media still dominates marketers' priority lists

Social media is the top priority for 84% of US digital media professionals, surpassing influencer marketing by 23 percentage points.
Marketing
fromNeil Patel
2 months ago

Social-First Ranking Strategies to Increase Visibility

Brand visibility begins in social, creator, and community platforms; digital PR, social content, and community engagement must fuel narratives that drive search and AI discoverability.
Social media marketing
fromNeil Patel
3 months ago

The Future of Social Media Trends in 2026 | Neil Patel

Brands must prioritize valuable content, community building, and intent-aligned strategies as social platforms become search-driven and AI reshapes discovery and visibility.
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