Online Community Development
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15 hours agoHow We Sold Out Our Live Event in Just 60 Days
The future of entrepreneurship lies in creating meaningful in-person experiences rather than relying solely on virtual events.
I'm excited to announce something that's never been done before. Better Than Ezra is teaming up with Soundbreak AI to do a songwriting contest. Go on soundbreak.ai, write with me, or write with [bass guitarist] Tom Drummond. Come up with your best idea, your best song.
When you get it, you'll see a SongDNA card 'on supported tracks'. If you tap this, you can explore the writers, producers, and collaborators behind a song, see samples and interpolations that shaped its sound, and browse the covers it inspired.
With brands increasingly looking to mixed reality (AR, VR, contextual) technology to create engaging event experiences, the inaugural ExM Live Forum brings together industry thought-leaders to share insights in an events sector ripe for digital transformation.
For its 40th year, the popular culture and technology festival in Austin embarked on its experimental era. Amid renovations to the Austin Convention Center, which won't reopen until 2029, the festival chose to spill it all outward into downtown Austin. The temporary closure of the center led to what the festival's organizers dubbed the Congress Avenue Block Party-a long stretch of city blocks that shut down traffic to become occupied by various activations.
R&B in the 21st century has been in a constant state of flux, tugged between safe traditionalism and blurry attempts at progression. For the last decade-plus that "progression" has seen R&B music become more indebted to trap records and the moody atmospherics of alternative bands like Radiohead, Coldplay, or My Bloody Valentine.
"We found that in China, three out of four Gen Z said 'I'm not disconnected and actually if I was disconnected, I might as well have disappeared'. That's how important and real digital life is. This struck us is quite a profound insight, because our digital connection has basically been asynchronous, for the entirety of human existence so far. Suddenly we're hitting this point, which is now synchronous, so it's happening at the same speed as real life,"
I have written before that while women are gloriously surging in academic, social, and career achievement, many young men are flailing. Pop culture pieces as well as academic dissertations are replete with accounts of male aimlessness and resultant disaffection and disengagement. They point out that the growing achievement gap and resultant maturational/responsibility gap between men and women are making young men progressively less and desirable to modern young women.
Craft beer has always been about creativity and community, but when it teams up with rock music, it becomes something truly special. In this post, we'll explore some of the most iconic collaborations between craft breweries and legendary bands, highlighting how these unique brews reflect the spirit of rock culture. ## The Rise of Band-Inspired Brews As craft beer continues to dominate the beverage landscape, breweries are increasingly looking to popular culture for inspiration. Band-inspired beers have become a staple, and for good reason. They not only attract fans of the music but also tap into the stories, values, and identities that these bands represent.
Pencil's experiment focused on written copy in Facebook product ads rather than big-budget creative. Despite widely held concerns that the tech could cannibalize copywriting jobs, that doesn't mean professional creatives are ignoring the tech. Shruthi Subramanian of Serviceplan Munich (above) was named the most-awarded copywriter in the world in The Drum's World Creative Rankings. She says the tools can be put to good use, albeit with caution.
A MARTINEZ, HOST: As we finish this year, let's listen to some of the musicians we lost in 2025. Sam Moore was half the R&B powerhouse Sam & Dave. He sang on smashes such as "Hold On, I'm Comin'," "I Thank You" and this one. (SOUNDBITE OF SONG, "SOUL MAN") SAM AND DAVE: (Singing) I'm a soul man. I'm a soul man. MICHEL MARTIN, HOST: We also lost the guitarist on that song, Steve Cropper. He defined the sound of Memphis soul with the Stax Records House Band. He appeared on hits by Otis Redding, Booker T. & The M.G.'s and Wilson Pickett.
Does the strength of relationship between marketer and agency correlate with more effective work? Using two unique and robust sets of data we have, for the first time, answered this question with an emphatic 'yes' The implications of our latest report are profound for marketers and their agencies, and arguably for any business relationship. Our analysis of winners of effectiveness awards over a 9-year period discovered that award-winning client and agency teams had better relationships than the average.
Musicboard, an app for music discovery and recommendations, has been struggling, according to its users. Over the past several months, users said the app experienced outages, the website went offline, and the Android app disappeared from the Play Store. This has concerned its devoted, if small, user base. (The app has been downloaded around 462,000 times to date, according to market intelligence provider Appfigures.) On Reddit, users have been recommending alternatives and offering each other support as they wait for any update.