#youtube-streaming

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#youtube
Marketing tech
fromDigiday
1 week ago

YouTube is building infrastructure for the full creator-brand partnership life cycle

YouTube is launching a Gemini-powered Creator Partnerships suite to streamline brand-creator collaborations and automate campaign management.
fromInc
1 month ago
E-Commerce

YouTube Just Proved It's Bigger Than Netflix. Here's What Comes Next

Marketing tech
fromDigiday
1 week ago

YouTube is building infrastructure for the full creator-brand partnership life cycle

YouTube is launching a Gemini-powered Creator Partnerships suite to streamline brand-creator collaborations and automate campaign management.
Media industry
fromTechCrunch
5 days ago

YouTube CEO says the best YouTubers will 'never leave their home' | TechCrunch

YouTube CEO Neal Mohan believes creators will remain loyal to the platform despite competition from streaming services like Netflix.
Marketing tech
fromTheWrap
1 week ago

YouTube Is Making It Easier for Advertisers to Connect to Creators

YouTube Creator Partnerships integrates AI to streamline connections between creators and advertisers directly in YouTube Studio.
Social media marketing
fromEngadget
1 week ago

YouTube is bringing affiliate shopping features to more creators

YouTube reduces the subscriber threshold for ad revenue from 1,000 to 500, enabling creators to monetize earlier.
fromInc
1 month ago
E-Commerce

YouTube Just Proved It's Bigger Than Netflix. Here's What Comes Next

#netflix
Television
from24/7 Wall St.
1 day ago

Opinion: Netflix is the Perfect Stock to Beat Inflation-and the Market

Netflix has outperformed the market with a 5% gain this year, showcasing resilience amid economic challenges.
Television
from24/7 Wall St.
1 day ago

Opinion: Netflix is the Perfect Stock to Beat Inflation-and the Market

Netflix has outperformed the market with a 5% gain this year, showcasing resilience amid economic challenges.
#video-marketing
fromSfgate
8 hours ago
Marketing

Tips to create short-form video to reach new audiences

Creating short-form videos is essential for businesses to effectively reach audiences and drive growth.
Marketing
fromSfgate
8 hours ago

Tips to create short-form video to reach new audiences

Creating short-form videos is essential for businesses to effectively reach audiences and drive growth.
Marketing tech
fromForbes
12 hours ago

From Streaming To AI: Agency Leaders' Next Big Media Bets

Streaming platform consolidation is reshaping agency strategies, emphasizing precision and adaptability in targeting consumer attention.
fromwww.theguardian.com
1 hour ago

Six great reads: the OnlyFans legacy, stolen cargo and Meta's creepy' glasses

Leonid Radvinsky's death leaves a void in the leadership of OnlyFans, a platform that has transformed the adult content landscape. His secretive management style and the controversies surrounding the site have raised questions about its future direction and stability.
Photography
#openai
Media industry
fromArs Technica
16 hours ago

OpenAI takes on another "side quest," buys tech-focused talk show TBPN

OpenAI's acquisition of TBPN will maintain its editorial independence while enhancing marketing and communications efforts.
Media industry
fromWIRED
1 day ago

OpenAI Buys Some Positive News

OpenAI acquired TBPN to enhance its public image and engage in constructive conversations about AI technology.
Media industry
fromArs Technica
16 hours ago

OpenAI takes on another "side quest," buys tech-focused talk show TBPN

OpenAI's acquisition of TBPN will maintain its editorial independence while enhancing marketing and communications efforts.
Media industry
fromWIRED
1 day ago

OpenAI Buys Some Positive News

OpenAI acquired TBPN to enhance its public image and engage in constructive conversations about AI technology.
#social-media
Social media marketing
fromForbes
19 hours ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
fromwww.theguardian.com
2 days ago
Digital life

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Social media marketing
fromForbes
19 hours ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
Digital life
fromwww.theguardian.com
2 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
#youtube-strategy
Growth hacking
fromInman
2 days ago

How one agent built a $150M business on YouTube

Attracting the right audience through targeted YouTube content leads to higher sales than traditional lead-chasing methods.
Growth hacking
fromInman
2 days ago

How one agent built a $150M business on YouTube

Attracting the right audience through targeted YouTube content leads to higher sales than traditional lead-chasing methods.
Podcast
fromTechCrunch
1 day ago

Exclusive: Beehiiv expands into podcasting, taking aim at Patreon | TechCrunch

Beehiiv introduces native podcast hosting, allowing creators to host, distribute, and monetize podcasts directly on the platform.
Chicago Cubs
fromBleacher Nation
1 day ago

How to Watch Mariners vs. Angels: Live Stream or on TV - Bleacher Nation

The Seattle Mariners face the Los Angeles Angels on April 3, 2026, with Bryan Woo and Reid Detmers as starting pitchers.
#ai
fromIndieWire
1 day ago
Music production

This Is What Honest AI Conversations Sound Like in Hollywood

Mastery in the age of AI is evolving, requiring individuals to excel beyond a baseline of quickly learned skills.
Marketing tech
fromForbes
5 days ago

YouTube And Creators Are The New SEO. Most Brands Are Missing Out.

Creators are essential marketing assets in the AI era, with YouTube being the most trusted platform for consumer discovery.
Music production
fromIndieWire
1 day ago

This Is What Honest AI Conversations Sound Like in Hollywood

Mastery in the age of AI is evolving, requiring individuals to excel beyond a baseline of quickly learned skills.
Marketing tech
fromForbes
5 days ago

YouTube And Creators Are The New SEO. Most Brands Are Missing Out.

Creators are essential marketing assets in the AI era, with YouTube being the most trusted platform for consumer discovery.
#google-vids
Vue
fromTechCrunch
1 day ago

Google now lets you direct avatars through prompts in its Vids app | TechCrunch

Google Vids now features customizable avatars, video exports to YouTube, and a new screen recording Chrome extension.
Digital life
fromTechRepublic
11 hours ago

Google Vids Just Got a Major AI Upgrade - Here's What's New

Google Vids enables intuitive video creation using AI, allowing users to direct avatars and publish content quickly with simple text prompts.
Vue
fromTechCrunch
1 day ago

Google now lets you direct avatars through prompts in its Vids app | TechCrunch

Google Vids now features customizable avatars, video exports to YouTube, and a new screen recording Chrome extension.
Digital life
fromTechRepublic
11 hours ago

Google Vids Just Got a Major AI Upgrade - Here's What's New

Google Vids enables intuitive video creation using AI, allowing users to direct avatars and publish content quickly with simple text prompts.
#tiktok
Film
fromVariety
2 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
3 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Film
fromVariety
2 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
3 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
DevOps
fromComputerWeekly.com
1 day ago

Net Insight introduces programmable video production network | Computer Weekly

Programmable Trust Boundaries enable predictable live media interconnection across distributed networks and cloud environments.
Video games
fromGamesBeat
3 days ago

Inside Clix Gaming's creator-powered business strategy

Cody 'Clix' Conrod is launching Clix Gaming, a brand and business centered on his success as a top Fortnite player.
#meta
Social media marketing
fromDigiday
2 days ago

Meta's bid to woo creators to Facebook just might work, despite its recent legal woes

Meta's Facebook Creator Fast Track program offers guaranteed payouts to attract creators, despite recent legal challenges regarding user safety.
Law
fromTNW | Insights
2 days ago

Meta and YouTube found liable in landmark social media addiction trial

A California jury found Meta and Google liable for treating social media platforms as defective products, awarding $6 million in damages.
Social media marketing
fromDigiday
2 days ago

Meta's bid to woo creators to Facebook just might work, despite its recent legal woes

Meta's Facebook Creator Fast Track program offers guaranteed payouts to attract creators, despite recent legal challenges regarding user safety.
#connected-tv
Television
fromAol
11 hours ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is expanding into public spaces, transforming how audiences engage with content outside the home.
Television
fromMiami Herald
10 hours ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is evolving to engage audiences in social spaces like restaurants and gyms, reflecting a shift in consumer behavior towards experiences.
Marketing tech
fromAdExchanger
1 week ago

Sussing Out 'Performance TV' | AdExchanger

Advertisers view connected TV as a performance multiplier, but it remains primarily suited for branding and upper-funnel goals.
Television
fromAol
11 hours ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is expanding into public spaces, transforming how audiences engage with content outside the home.
Television
fromMiami Herald
10 hours ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is evolving to engage audiences in social spaces like restaurants and gyms, reflecting a shift in consumer behavior towards experiences.
Marketing tech
fromAdExchanger
1 week ago

Sussing Out 'Performance TV' | AdExchanger

Advertisers view connected TV as a performance multiplier, but it remains primarily suited for branding and upper-funnel goals.
Social media marketing
fromZDNET
15 hours ago

How Flipboard's new Surf app lets you merge social feeds, YouTube, and RSS to escape the algorithm - finally

Flipboard Surf aims to create a customizable social network experience by integrating various content types without relying on algorithms.
#creator-economy
Marketing
fromFast Company
18 hours ago

What SXSW 2026 revealed about the creator economy's future

Creators are now essential business partners, shaping culture and commerce, and driving brand relevance through long-term relationships.
fromForbes
4 days ago
Growth hacking

Stop Betting On One Platform: The Creator's New Monetization Playbook

Media industry
fromForbes
2 days ago

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.
Marketing
fromDigiday
2 weeks ago

A new studio is betting Hollywood talent and first-party data will reshape creator monetization

Linden Lane Films combines Hollywood production with top creators and proprietary data technology to capture brand advertising budgets traditionally held by premium publishers and platforms.
Marketing
fromFast Company
18 hours ago

What SXSW 2026 revealed about the creator economy's future

Creators are now essential business partners, shaping culture and commerce, and driving brand relevance through long-term relationships.
Marketing
fromForbes
2 days ago

Scalable Summit: The $37B Creator Economy's Next Chapter Starts Here

The creator economy is shifting focus from proving value to scaling, with U.S. ad spend reaching $37 billion.
Growth hacking
fromForbes
4 days ago

Stop Betting On One Platform: The Creator's New Monetization Playbook

Creators should diversify their platforms to build steady income and avoid dependency on a single source.
Media industry
fromForbes
2 days ago

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.
Marketing
fromDigiday
2 weeks ago

A new studio is betting Hollywood talent and first-party data will reshape creator monetization

Linden Lane Films combines Hollywood production with top creators and proprietary data technology to capture brand advertising budgets traditionally held by premium publishers and platforms.
Marketing tech
fromTechCrunch
16 hours ago

The Facebook insider building content moderation for the AI era | TechCrunch

Brett Levenson advocates for 'policy as code' to improve content moderation at Facebook, addressing deeper issues beyond technology.
Podcast
fromRAIN News
3 days ago

New audio ad service seeks reach + relevance

StreamGuys launched SGcreative, an audio advertising service targeting the U.S. Hispanic market in partnership with Nueva Network.
Growth hacking
fromwww.businessinsider.com
2 days ago

Tech creators are getting the star treatment at a new talent management firm

Tech creators are being prioritized by brands, with new management firms like Kernel Management emerging to support their growth and partnerships.
Graphic design
fromBusiness Matters
1 week ago

10 Best AI Video Tools for Creators, Brands, and Growing Channels

AI video tools simplify content creation by allowing creators to start with a strong visual idea and produce videos for various platforms.
Marketing tech
fromDigiday
1 day ago

How purchase data is redefining TV ad performance and driving revenue

Advertisers must adopt modern strategies, including purchase-based segmentation, to effectively engage consumers in the evolving TV landscape.
Podcast
fromTheankler
3 days ago

Inside The Chernin Group's Bet on Creator-Led Empires

Community is the most valuable asset in media, driving investment strategies for emerging media companies.
Media industry
fromDigiday
3 days ago

Future of TV Briefing: What publishers have to offer creators

Publishers are increasingly collaborating with creators to enhance revenue opportunities and audience reach.
fromGamesBeat
1 day ago

LiveRamp and Unity announce expanded partnership | exclusive

LiveRamp has enabled the use of RampID across Unity Exchange, allowing advertisers to recognize and target the same users across different advertising environments.
Marketing tech
Marketing
fromDigiday
5 days ago

AI influencer discovery tools are changing how agencies cast creators

AI is increasingly used for influencer selection in marketing campaigns, enhancing brand engagement and measurable impacts.
#instagram
Television
fromwww.businessinsider.com
2 days ago

This company is turning YouTube videos into TV shows as streamers chase Gen Alpha

Streamers are launching creator content to attract Gen Alpha away from YouTube, with Pocket.watch leading the initiative.
Media industry
fromFox News
1 day ago

Fox News tops all news brands on YouTube with record-setting 1.5 billion video views during Q1 2026

Fox News Media dominated YouTube in Q1 2026 with 1.5 billion views, outperforming competitors significantly.
Digital life
fromZDNET
1 week ago

YouTube is the only streaming service I pay to skip ads - here's why

YouTube Premium offers ad-free viewing, offline access, and enhanced features for a monthly fee.
Marketing tech
fromMarketing Dive
5 days ago

The battle for attention on CTV: Premium video platforms vs. YouTube

VAB partnered with TVision to analyze CTV content consumption across various platforms, revealing significant lifts in brand metrics.
fromTechCrunch
2 days ago

Cameo partners with TikTok to boost popularity | TechCrunch

Cameo videos regularly go viral on TikTok, and TikTok talent delivered its strongest year yet on Cameo in 2025, according to Cameo CEO Steven Galanis.
Social media marketing
Marketing tech
fromDigiday
4 days ago

The Trade Desk shakes up Identity Alliance payouts, with a new focus on incrementality

The Trade Desk is shifting to an incrementality-based payment model for identity partners, rewarding unique data contributions over volume.
Media industry
fromDigiday
2 days ago

Media Briefing: Publishers debate the value of AI licensing and GEO

Publishing executives discussed the challenges and opportunities of AI search optimization and licensing deals during the Digiday Publishing Summit.
Television
fromInterview Magazine
2 weeks ago

These Creators Are Getting Rich Off Reaction Content While We Watch

Reaction videos have evolved from a niche curiosity into a massive YouTube phenomenon, with top channels accumulating hundreds of millions of views and attracting attention from major artists.
Social media marketing
fromBenzinga
3 days ago

Performance Comparison: Meta Platforms And Competitors In Interactive Media & Services Industry - Met

Thorough company analysis is essential for investors, focusing on Meta Platforms and its competitors in the Interactive Media & Services industry.
Media industry
fromMoney Digest
5 days ago

The Popular Streaming Platform You Didn't Know Was Part Of Amazon's Portfolio - Money Digest

Amazon's acquisition of Twitch in 2014 has significantly impacted its growth and consumer offerings, enhancing its position in the live-streaming market.
Media industry
fromwww.businessinsider.com
1 week ago

YouTube shows are closing in on traditional TV fast

Creator TV channels are emerging as a significant competitor to traditional TV, attracting advertisers with lower ad loads and substantial viewing hours.
fromSocial Media Examiner
1 month ago

Are YouTube's Latest Tools Ready for Businesses : Social Media Examiner

Having announced that over a million channels used YouTube's AI creation tools daily in December, the platform recently launched Ingredients to Video in Shorts and the YouTube Create app. YouTube Ingredients breaks down what's helping a video perform well-things like format, topics, and creative elements viewers respond to. It's designed to give creators practical guidance on what to keep, tweak, or test next so they can make videos that are more likely to get views and engagement.
Artificial intelligence
Media industry
fromAV Club
2 weeks ago

Buzzfeed hopes some AI apps can save the company

Buzzfeed is struggling financially, shifting focus to AI products and games to reduce reliance on advertising revenue.
#youtube-advertising
Television
fromPCWorld
1 month ago

Google plows ahead with unskippable YouTube ads on TVs

YouTube is rolling out 30-second unskippable ads globally on TV platforms, optimized by Google AI for targeted delivery alongside existing shorter ad formats.
Television
fromPCWorld
1 month ago

Google plows ahead with unskippable YouTube ads on TVs

YouTube is rolling out 30-second unskippable ads globally on TV platforms, optimized by Google AI for targeted delivery alongside existing shorter ad formats.
Tech industry
fromUNILAD Tech
1 month ago

YouTube reveals insane revenue for first time proving it's bigger than streaming giant Netflix

YouTube generated $60 billion in 2025, surpassing Netflix's $45.18 billion, with $11.38 billion in fourth-quarter ad revenue.
#youtube-advertising-revenue
Media industry
fromDigital Trends
3 weeks ago

YouTube overtakes Hollywood studios, but it will show you 30-second unskippable TV ads

YouTube generated $40.4 billion in advertising revenue in 2025, surpassing the combined ad revenue of Disney, NBCUniversal, Paramount Skydance, and Warner Bros. Discovery, marking a fundamental shift in media consumption and economics.
Media industry
fromDigital Trends
3 weeks ago

YouTube overtakes Hollywood studios, but it will show you 30-second unskippable TV ads

YouTube generated $40.4 billion in advertising revenue in 2025, surpassing the combined ad revenue of Disney, NBCUniversal, Paramount Skydance, and Warner Bros. Discovery, marking a fundamental shift in media consumption and economics.
fromDigiday
1 month ago

The Rundown: Why YouTube has become key for brand GEO strategies

YouTube is now a ranking asset in AI discovery, and you can lose share even if website traffic looks stable. YouTube is highly machine-readable (transcripts, metadata, chapters) and tends to be a low-risk source for AI to summarize and cite.
Marketing tech
fromwww.socialmediatoday.com
1 month ago

YouTube Expands Text of Variable Subscriber Notifications

YouTube is expanding its test of variable channel subscriber notification frequency, which reduces the amount of push notifications that are sent to subscribers if they don't regularly engage with a channel's content. YouTube originally launched its variable notifications as a test last March, with the aim of reducing overwhelm, which can often lead to people switching off push notifications entirely. And that experiment has obviously gone well, because now, YouTube is expanding it to more subscribers.
Digital life
Marketing tech
fromDigiday
1 month ago

YouTube's upmarket TV push still runs on mid-funnel DNA

YouTube is pushing for TV ad budgets while protecting mid-funnel performance by promoting Demand Gen and leveraging Shorts plus new measurement to win performance dollars.
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