Sky intends to use the information obtained from a court case to take legal actions against the resellers and some of the end users, marking the first time end users could face legal action.
The Minister for Media, Patrick O'Donovan, has deactivated his X account, saying he is "uncomfortable" with the platform and its AI tool Grok, which has been criticised for allowing the creation of sexually-explicit images without consent. The Fine Gael TD confirmed the move after attending the Stripe Young Scientist & Technology Exhibition in Dublin yesterday, where he was questioned by media about the controversy surrounding Grok and the wider misuse of artificial intelligence.
If you're on a platform where this is allowed, I just don't feel comfortable," he said. "I don't feel comfortable with the fact that there's people that are going to use my image, or your image, or somebody else's image, and artificially generate something around it and maybe make it into something that you shouldn't publish.
Digiday attempted to gauge market engagement after the dust had settled, and backers have started to put in the hard yards. First, it's worth a recap of what exactly AdCP is - for some, it's an open-source bridge between today's programmatic infrastructure and the dawn of the agentic era - or, as Digiday's Tim Peterson phrased it, "openRTB for the agentic AI era" (see video below).
