Apple
from9to5Mac
1 day agoApple details plan to sunset Ads Campaign Management API in 2027 - 9to5Mac
Apple is transitioning from the Campaign Management API to the new Ads Platform API, which will sunset on January 26, 2027.
More ads are coming to App Store search results starting in March, Apple shared on an advertising help page. The company first said that it would increase the number of App Store ads last month, and this new rollout of search ads will begin on Tuesday, March 3, according to a developer email viewed by MacRumors. "Search is the way most people find and download apps on the App Store, with nearly 65 percent of downloads happening directly after a search," Apple says.