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Social media marketing
fromForbes
1 day ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
Social media marketing
fromForbes
1 day ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
Digital life
fromwww.theguardian.com
3 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
#tiktok
London food
fromwww.theguardian.com
19 hours ago

Not quite Greggs': TikTok creators put London's gentrified' bakeries to the test

A TikTok trend emerged where locals review upmarket cafes in north London, highlighting gentrification and community reactions.
London food
fromwww.theguardian.com
19 hours ago

Not quite Greggs': TikTok creators put London's gentrified' bakeries to the test

A TikTok trend emerged where locals review upmarket cafes in north London, highlighting gentrification and community reactions.
fromwww.theguardian.com
1 day ago

Six great reads: the OnlyFans legacy, stolen cargo and Meta's creepy' glasses

Leonid Radvinsky's death leaves a void in the leadership of OnlyFans, a platform that has transformed the adult content landscape. His secretive management style and the controversies surrounding the site have raised questions about its future direction and stability.
Photography
UK politics
fromBusiness Matters
20 hours ago

Reform UK becomes first British political party to launch its own podcast

Reform UK launches a podcast to provide behind-the-scenes access to Nigel Farage and party activities, marking a first for British political parties.
#video-marketing
Marketing
fromSfgate
1 day ago

Tips to create short-form video to reach new audiences

Creating short-form videos is essential for businesses to effectively reach audiences and drive growth.
Women in technology
fromEntrepreneur
2 days ago

How Livvy Dunne Turned Early Fame Into a Multi-Million-Dollar Brand

Livvy Dunne is prioritizing long-term partnerships and equity over short-term brand deals, focusing on ownership and creating opportunities for others.
Fashion & style
fromwww.theguardian.com
3 days ago

Sali Hughes on beauty: new foundation launches come with a lot of hype. Do they deserve it?

Three major beauty brands have launched new foundations, featuring reformulations and additions to popular lines.
Growth hacking
fromInman
3 days ago

How one agent built a $150M business on YouTube

Attracting the right audience through targeted YouTube content leads to higher sales than traditional lead-chasing methods.
Remote teams
fromCity AM
4 days ago

The Debate: Is M&S's boss right, should CEOs stay switched on while on holiday?

Work-life balance is debated, with some leaders preferring to stay connected to avoid stress and others warning against constant engagement.
#bbc
Media industry
fromTheregister
5 days ago

Ex-Google exec Matt Brittin now runs the BBC

Matt Brittin, the new Director-General of the BBC, faces challenges due to his lack of media experience and Google's controversial reputation.
Media industry
fromTheregister
5 days ago

Ex-Google exec Matt Brittin now runs the BBC

Matt Brittin, the new Director-General of the BBC, faces challenges due to his lack of media experience and Google's controversial reputation.
Toronto startup
fromFortune
4 days ago

The beauty counter is now on your For You page as Ulta Beauty joins TikTok Shop, betting on the platform reshaping how America consumes | Fortune

Ulta Beauty launched on TikTok Shop, becoming the first specialty beauty retailer on the platform, enhancing its commerce capabilities.
Education
fromwww.independent.co.uk
5 days ago

Teachers warn of extreme online content influencing pupils in British schools

Teachers report significant influence of harmful online content on students, highlighting the need for stricter regulations on tech companies.
Business
from24/7 Wall St.
6 days ago

TikTok Entrepreneur Earning $200K Asks About Quitting His Job. Ramsey Says Do It But Warns Platform Will Die

A TikTok Shop selling sports cards generated $700,000 in revenue, but faces platform risk as its primary income source.
Careers
fromForbes
6 days ago

10 Ways Freelancers Can Land New Clients (Without Relying On Luck)

Freelancers can earn more than previous jobs but face challenges in finding clients.
Marketing
fromEntrepreneur
1 day ago

How to Navigate Brand Authenticity in the Age of AI Slop

Originality and authenticity in content are essential for brands to stand out in a saturated market dominated by low-quality AI-generated content.
#creator-economy
Social media marketing
fromWWD
1 month ago

Why Influencer Brands Are Taking Over Beauty Again

Next-generation creators are launching successful direct-to-consumer beauty brands by leveraging their social media followings and applying lessons from previous influencer brand failures.
Social media marketing
fromWWD
1 month ago

Why Influencer Brands Are Taking Over Beauty Again

Next-generation creators are launching successful direct-to-consumer beauty brands by leveraging their social media followings and applying lessons from previous influencer brand failures.
UK politics
fromwww.independent.co.uk
4 days ago

MPs call for booming' influencer industry to be officially recognised

The Independent emphasizes the importance of accessible journalism and the recognition of the online creator economy for financial support and growth.
#linkedin
Online marketing
fromNeil Patel
5 days ago

How to Boost a Post on LinkedIn: Tips for Better Reach

Boost successful LinkedIn posts with social proof to enhance visibility and engagement, rather than attempting to fix weak content with paid spend.
Social media marketing
fromInc
6 days ago

6 Simple LinkedIn Engagement Strategies When You Don't Know What to Post

Consistent engagement on LinkedIn is crucial for building relationships and brand awareness, even with minimal effort.
Social media marketing
fromForbes
1 week ago

LinkedIn Just Changed How Content Goes Viral. Here's The New Playbook

LinkedIn's algorithm prioritizes content relevance based on the credibility of the user's profile and the alignment of their posts with their expertise.
fromForbes
1 month ago
Social media marketing

6 Types Of LinkedIn Posts That Build Your Pipeline As A Freelancer

Use targeted LinkedIn post types—how-to posts, testimonials, methodologies/frameworks, and case studies—to build expertise, trust, and generate B2B leads.
Online marketing
fromNeil Patel
5 days ago

How to Boost a Post on LinkedIn: Tips for Better Reach

Boost successful LinkedIn posts with social proof to enhance visibility and engagement, rather than attempting to fix weak content with paid spend.
Social media marketing
fromInc
6 days ago

6 Simple LinkedIn Engagement Strategies When You Don't Know What to Post

Consistent engagement on LinkedIn is crucial for building relationships and brand awareness, even with minimal effort.
Social media marketing
fromForbes
1 week ago

LinkedIn Just Changed How Content Goes Viral. Here's The New Playbook

LinkedIn's algorithm prioritizes content relevance based on the credibility of the user's profile and the alignment of their posts with their expertise.
fromForbes
1 month ago
Social media marketing

6 Types Of LinkedIn Posts That Build Your Pipeline As A Freelancer

#influencer-marketing
fromDigiday
1 week ago
Podcast

How to sell an influencer agency: Lessons from Digital Voices founderJennifer Quigley-Jones

fromPR Daily
4 weeks ago
Marketing

SHEIN's U.S. influencer marketing director on the secret to partnerships - PR Daily

fromThedrum
2 months ago
Marketing tech

How SKY Implemented an Influencer Strategy that Outperforms Other Marketing Channels

Podcast
fromDigiday
1 week ago

How to sell an influencer agency: Lessons from Digital Voices founderJennifer Quigley-Jones

Selling an influencer agency involves understanding market dynamics, transparency, and the unique challenges faced by female founders.
Marketing
fromDigiday
6 days ago

AI influencer discovery tools are changing how agencies cast creators

AI is increasingly used for influencer selection in marketing campaigns, enhancing brand engagement and measurable impacts.
fromPR Daily
4 weeks ago
Marketing

SHEIN's U.S. influencer marketing director on the secret to partnerships - PR Daily

fromThedrum
2 months ago
Marketing tech

How SKY Implemented an Influencer Strategy that Outperforms Other Marketing Channels

Media industry
fromTechCrunch
6 days ago

YouTube CEO says the best YouTubers will 'never leave their home' | TechCrunch

YouTube CEO Neal Mohan believes creators will remain loyal to the platform despite competition from streaming services like Netflix.
fromThe Cut
3 days ago

Brand Names Are in Crisis

"Any time you have to explain your name, you're essentially apologizing for it," says Alexandra Watkins, the founder of naming firm Eat My Words. Her deal-breakers for names include 'looks like a typo' and 'hard to pronounce.'
Marketing
UK politics
fromwww.independent.co.uk
3 days ago

Social media influencers fuelling violent extremism', MPs warn

The Independent emphasizes the importance of accessible journalism and the need for regulatory scrutiny of social media to combat extremism.
fromBusiness Insider
2 weeks ago

I left tech to become an influencer. I had $6,000 in my savings when I took the leap, but it's the best decision I've ever made.

When the crypto startup I was working for was sold in July 2025, I saw it as the perfect opportunity to go all in on myself as a content creator. I had about $6,000 in savings and less than 40,000 followers on TikTok, but I believed I was worth the investment.
Startup companies
Marketing
fromHubspot
5 days ago

Brand optimization: What it is and why your AI visibility depends on it

Brand optimization enhances brand perception and experience through consistent, iterative improvements without a complete rebranding.
fromBusiness Matters
3 weeks ago

From Small Online Store to Seven-Figure Brand: The Rise of Millie & Jones

We didn't just want to sell beds. We wanted to create a brand that families genuinely trust, somewhere parents feel confident buying from. That philosophy has been central to the company's rapid growth.
London startup
Media industry
fromwww.independent.co.uk
2 weeks ago

Social media not safe for teenagers', new report warns

Social media platforms' algorithmic designs are dangerous consumer products causing severe mental health harms in teens through direct harms like cyberbullying and indirect harms like depression and anxiety.
Graphic design
fromItsnicethat
1 day ago

"Be loud online, build connections, and look for side doors..." - How to get seen by brands

Emerging designers can reach major brands through strategic networking, targeted portfolio development, and leveraging digital platforms rather than relying solely on family connections or traditional career progression.
fromExchangewire
4 weeks ago

digitalAudience Accelerates UK Expansion with Local Leadership

I'm excited to join digitalAudience to help UK publishers and brands unlock first-party value in a privacy-respecting way, smarter match rates, stronger advertiser - publisher partnerships and better outcomes for users and businesses.
Marketing tech
#skincare
Social media marketing
fromForbes
1 week ago

Alix Earle Has Mastered Marketing. Now She Takes The Founder Seat

Alix Earle launches Reale Actives, a skincare brand, focusing on influencer marketing and smaller creators passionate about skincare.
Social media marketing
fromFortune
1 week ago

How Alix Earle turned viral fame into a business | Fortune

Alix Earle launched Reale Actives, a skincare brand for acne-prone skin, after two years of development with Imaginary Ventures.
Social media marketing
fromForbes
1 week ago

Alix Earle Has Mastered Marketing. Now She Takes The Founder Seat

Alix Earle launches Reale Actives, a skincare brand, focusing on influencer marketing and smaller creators passionate about skincare.
Social media marketing
fromFortune
1 week ago

How Alix Earle turned viral fame into a business | Fortune

Alix Earle launched Reale Actives, a skincare brand for acne-prone skin, after two years of development with Imaginary Ventures.
#personal-branding
Online learning
fromForbes
1 month ago

How To Use ChatGPT To Clarify Your Personal Brand

ChatGPT identifies patterns in your experiences to clarify your personal brand by revealing core values, strengths, and the value you provide to others.
fromForbes
1 month ago
Social media marketing

5 ChatGPT Prompts To Build A Personal Brand That Does The Selling For You

Online learning
fromForbes
1 month ago

How To Use ChatGPT To Clarify Your Personal Brand

ChatGPT identifies patterns in your experiences to clarify your personal brand by revealing core values, strengths, and the value you provide to others.
fromForbes
1 month ago
Social media marketing

5 ChatGPT Prompts To Build A Personal Brand That Does The Selling For You

Online marketing
fromThedrum
4 weeks ago

236+ links helps travel brand boost visibility in UK market

PaulCamper used layered PR and content campaigns with travel and regional focus to establish UK market presence and position itself as a staycation expert against established competitors.
Social media marketing
fromAnimals Around The Globe
2 weeks ago

The Animal Personality That Captures Your Social Media Style

Social media usage patterns reflect animal personality archetypes, with traits like extraversion and neuroticism determining posting styles, engagement levels, and online presentation strategies.
Marketing
fromInc
1 month ago

Brands Are Ditching Purpose. Rare Beauty Is Doubling Down-and Winning

Rare Beauty demonstrates that authentic, measurable social impact integrated into brand structure builds genuine customer loyalty and business growth, contrasting with performative corporate purpose initiatives.
fromMuse by Clios | Discover the latest creative marketing and advertising news. Muse by Clio is the premier news site covering creativity in advertising and beyond.
3 weeks ago

Creator Corner: Staples Baddie, Alysa Liu, Punch Monkey, Plus More Social Media Standouts | Muse by Clios

Kaeden Rowland has made shopping at Staples well, cool! A print specialist at one of the store's locations in upstate New York, this 22-year-old regularly posts videos of herself on the job. We watch her make cat mugs and help people strike the best poses for passport photos. She's the opposite of corporate-and that connects.
Social media marketing
Social media marketing
fromEntrepreneur
3 weeks ago

How Instagram Collabs Fast-Track Your Personal Brand Growth

Instagram collaborations build multidimensional personal brands, enhance online presence, and improve Google search visibility through authentic partnerships and shared content.
fromLondon Business News | Londonlovesbusiness.com
1 month ago

What Instagram hides in plain sight about following behaviour - London Business News | Londonlovesbusiness.com

One of the first places users notice gaps in visibility is Instagram Stories. The platform tells you who viewed a story, but it does not tell you who wanted to look without being noticed. That absence shapes behaviour. People avoid checking stories to prevent awkward signals, misunderstandings, or emotional reactions. How Instagram obscures story viewing and follower context Tools like the insta story viewer by FollowSpy exist
UX design
Film
fromBuzzFeed
2 months ago

British Influencer Carrie Fletcher Calls Out Hotel For Issuing Baby With A "Warning" For Crying

Hotel security at Hard Rock Hotel Orlando issued a first warning to Carrie Hope Fletcher after her 22-month-old daughter cried, prompting parental concern about hotel policy.
Artificial intelligence
fromTheankler
1 month ago

Creator Spotlight: The AI Expert Teaching 500,000 on Instagram

Harper Carroll explains AI fundamentals on social platforms, rapidly growing an audience and launching educational products and brand partnerships to demystify AI.
Psychology
fromYoga Journal
2 months ago

When an Influencer Says These 3 Words, I Stop Listening

Complex problems rarely have a single universal solution; oversimplified "the one thing" claims obscure individual, multifaceted causes and tailored approaches.
Television
fromBusiness Matters
2 months ago

BBC close to landmark deal to produce original shows for YouTube

BBC will commission original YouTube-first programmes to reach younger audiences, with potential later migration to BBC platforms and possible international monetisation.
fromHer Campus
3 weeks ago

Is Social Media Creating Micro-Celebrities?

The rise of TikTok and YouTube has dramatically changed the lives of content creators by turning social media into a legitimate career path rather than just a hobby. These platforms allow ordinary people to build massive audiences without traditional media connections, often through algorithm-driven exposure.
Social media marketing
fromwww.theguardian.com
1 month ago

How to win friends and influencers: Labour's new social media strategy is a step into the future | Kirsty Major

Last year, No 10 took an unprecedented step: it invited content creators to cross the threshold of Downing Street. Naturally, the creators all filmed themselves outside the famous door. Once inside, their most treasured possessions, their phones, were taken from them and exchanged for government-approved devices, so they could continue to take photos and record video without breaching security guidelines.
UK politics
Marketing tech
fromLondon Business News | Londonlovesbusiness.com
2 months ago

Influencer platforms in the UK: What local brands should look for - London Business News | Londonlovesbusiness.com

Use an influencer platform with UK-ready, end-to-end workflows that enforce disclosure, claims discipline, privacy-safe recruitment, and finance-ready reporting to limit enforcement and reputational risk.
fromThedrum
3 weeks ago

Why your social content should make people curious

It's our job to be translators of science so people understand what's happening and why it's so important. It's a global ocean. Just because something's happening in one place, doesn't mean it's not going to have an effect elsewhere in the world.
Social media marketing
fromIndependent
1 month ago

Tanya Sweeney: 14-year-old Harper is now the Beckhams' frontline PR strategy - but at what cost?

It's starting to feel that maybe we shouldn't be seeing this much of this teen because we know what happens to females in the spotlight Brand Beckham may have taken quite a blow to the shins after Brooklyn's scorched-earth moment last month... but the family are still very much standing.
UK news
Social media marketing
fromInc
3 weeks ago

How Outfit Formulas CEO Alison Lumbatis Turned 500 Followers Into Paying Members

Successful monetization comes from asking audiences what genuinely solves their problems rather than defaulting to traditional revenue models like affiliate links or brand partnerships.
Fashion & style
fromwww.news.com.au
2 months ago

Paige Spiranac debuts new look after 3-month Instagram exile

Paige Spiranac showed curly bangs on X after months away from Instagram; fans praised the look as she focuses on online content over pro golf.
fromCity AM
2 months ago

UK businesses should prepare for ChatGPT ads now

Employees opening ChatGPT across the UK won't find promotions sitting beneath answers, nudging their purchases and reframing advice. Details like this matter, because clarity matters, and confusion breeds bad decisions. Right now, advertising inside ChatGPT is being tested in the United States on free and low cost tiers. UK rollout has not been announced, but you can guarantee mistakes will happen as history has shown us time and time again. Complacency would be the wrong response.
Artificial intelligence
Social media marketing
fromInc
3 weeks ago

Forget Perfection. This Simple Habit Is What Actually Builds an Audience Today.

Authentic, casual content now resonates more with audiences than polished, carefully staged posts on social media platforms.
UK news
fromFast Company
2 months ago

In the U.K., Reddit is king

Reddit is now the fourth most visited social media platform in the U.K., with rapidly growing reach and a shifting demographic toward Gen Z women.
#social-media-marketing
fromForbes
1 month ago
Social media marketing

How To Create A Signature Series For Your Business's Social Media

fromForbes
1 month ago
Social media marketing

How To Create A Signature Series For Your Business's Social Media

Online marketing
fromForbes
2 months ago

How To Use AI To Get Famous For Your Work And Win More Clients

Use AI to amplify a clear creative point of view, increase visibility, attract premium clients, and scale personalized content while preserving authenticity.
Marketing
fromThe Drum
1 month ago

Mimi Turner on producing 'relatable' content, the evolution of publishing and what's next for the Lad Bible

65twenty's Lad Bible is expanding, shifting commercial operations to London, growing social reach, and adapting marketing to evolving platforms like Snapchat and Periscope.
Marketing
fromThe Drum
2 months ago

Female-focused smart tech brand Bellabeat appoints London Advertising to create international campaign

Bellabeat appoints London Advertising to lead a global creative campaign, reposition the brand for the female lifestyle sector, and develop long-term communications and brand strategy.
Social media marketing
fromEntrepreneur
1 month ago

This Is How Solo Creators Stop Posting to Silence and Hit Over 50,000 Views Without The Guesswork

A new ChatGPT Agent autonomously identifies early breakout signals across platforms and translates them into high-confidence, trend-forward content strategies that accelerate creator traction.
Marketing
fromDigiday
1 month ago

From feeds to streets: How mega influencer Haley Baylee is diversifying beyond platform algorithms

Creators are diversifying beyond single social platforms by using offline networks like LinkNYC to reduce algorithmic risk and reach broader audiences.
fromPR Daily
2 months ago

Think before you post: How to protect your brand on social media - PR Daily

Social media harm reduction is the reduction of harm when it happens,
Social media marketing
fromPCMAG
12 years ago

How to Use Twitter for Business

Why Use Twitter? People go to Twitter to share what they know and learn in return. Twitter users are hungry for new ideas, opportunities, information, services, and products. If your business is not part of this exchange, you're leaving two huge opportunities untouched: growing your business and improving it. Business of all sizes use Twitter for a variety of reasons, from marketing to customer service. The way you use Twitter will vary based on your goal, discussed in more detail below.
Social media marketing
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