#gaming-partnerships

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Games
fromGame Informer
5 days ago

The Video Games You Should Play This Weekend - April 3

Darth Clark returned to Game Informer, and The Super Mario Galaxy Movie was released, marking significant events in the gaming industry.
Wearables
fromThe Verge
1 day ago

My dream pair of AR gaming glasses needs to have these nine features

Latest AR glasses from Xreal and Viture enhance gaming experiences with features like 3DoF, but no model is perfect for all users.
fromwww.theguardian.com
1 day ago

Six great reads: the OnlyFans legacy, stolen cargo and Meta's creepy' glasses

Leonid Radvinsky's death leaves a void in the leadership of OnlyFans, a platform that has transformed the adult content landscape. His secretive management style and the controversies surrounding the site have raised questions about its future direction and stability.
Photography
Video games
fromKotaku
1 day ago

Peak Devs Call Out Entitled Gamers Who Want Endless Free Updates

Endless support for games is not guaranteed; updates are considered a bonus, not a right.
Media industry
fromFortune
1 day ago

3 reasons OpenAI buying daily tech show TBPN for hundreds of millions isn't totally crazy | Fortune

Knowing when to sell is crucial for startup success, as demonstrated by TBPN's timely sale to OpenAI.
Marketing tech
fromForbes
1 day ago

From Streaming To AI: Agency Leaders' Next Big Media Bets

Streaming platform consolidation is reshaping agency strategies, emphasizing precision and adaptability in targeting consumer attention.
Poker
fromCard Player
1 day ago

ACR Poker Launches Venom Fever Satellites For Dual Venoms - Poker News

ACR Poker's Dual Mystery Bounty Venoms in April feature $10 million in guaranteed prizes across two events with significant bounties.
#sports-marketing
fromDigiday
2 days ago
Marketing

High stakes, big budgets: How brands are navigating a massive sports year

Brands are prioritizing long-term partnerships over costly live sports advertising due to economic uncertainties and high costs of ad placements.
fromThe Drum
4 weeks ago
Marketing

Own it or miss it: how tech is harnessing sports moments in marketing

Sport serves as a powerful global brand engagement tool, enabling companies like Mastercard and Sportradar to build deeper customer connections through real-time data and immersive fan experiences in fragmented media landscapes.
Marketing
fromDigiday
2 days ago

High stakes, big budgets: How brands are navigating a massive sports year

Brands are prioritizing long-term partnerships over costly live sports advertising due to economic uncertainties and high costs of ad placements.
Marketing
fromThe Drum
4 weeks ago

Own it or miss it: how tech is harnessing sports moments in marketing

Sport serves as a powerful global brand engagement tool, enabling companies like Mastercard and Sportradar to build deeper customer connections through real-time data and immersive fan experiences in fragmented media landscapes.
fromwww.engadget.com
3 days ago

Apple Arcade just got two indie gems

Dredge+ is the complete edition of the game, with all released DLC content. This is pretty much a perfect video game that combines fishing with bone-chilling horror.
Board games
#creator-economy
fromForbes
4 days ago
Marketing

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

fromForbes
6 days ago
Growth hacking

Stop Betting On One Platform: The Creator's New Monetization Playbook

Creators should diversify their platforms to build steady income and avoid dependency on a single source.
Media industry
fromForbes
3 days ago

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.
Marketing
fromForbes
4 days ago

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.
Growth hacking
fromForbes
6 days ago

Stop Betting On One Platform: The Creator's New Monetization Playbook

Creators should diversify their platforms to build steady income and avoid dependency on a single source.
Media industry
fromForbes
3 days ago

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.
fromGamesBeat
5 days ago

Esports Foundation selects 40 esports clubs for $20M club partner program

The Esports Foundation Club Partner Program reaches fans globally and changes the way they experience esports. Over the past editions, it has created a platform for Clubs to strengthen their brands and engage with audiences.
Online Community Development
European startups
fromTNW | Android
4 days ago

Decentraland launches on Epic Games Store and Android as metaverse goes multiplatform

Decentraland is shifting strategy by launching on popular platforms to increase user access and engagement in the metaverse.
Cryptocurrency
fromnews.bitcoin.com
3 days ago

World Unveils New Toolkit, Expands Developer Program With World Build 3

World's Minikit 2.0 allows developers to convert web apps into Mini Apps with minimal code changes, enhancing compatibility and user experience.
#roblox
Business
from24/7 Wall St.
4 days ago

Roblox Is at Its Cheapest Valuation Since 2021. BTIG Makes the Case for Staying Long

BTIG maintains a Buy rating on Roblox Corp. despite lowering its price target, viewing the current valuation as a potential entry point for investors.
Marketing tech
fromGamesBeat
2 weeks ago

Roblox moves to take a cut of all brand integrations on its platform | exclusive

Roblox will charge creators fees for brand integrations based on user traffic and engagement starting next year.
Growth hacking
fromwww.businessinsider.com
4 days ago

Tech creators are getting the star treatment at a new talent management firm

Tech creators are being prioritized by brands, with new management firms like Kernel Management emerging to support their growth and partnerships.
#rec-room
Games
fromFast Company
4 days ago

Rec Room is shutting down, despite the popular game reaching over 150 million users. Here's why

Rec Room is shutting down in June due to unsustainable profitability despite having over 150 million players since its launch in 2016.
Video games
fromEngadget
4 days ago

Rec Room, a Roblox-style VR game, is shutting down

Rec Room is shutting down due to profitability challenges despite having over 150 million users.
Games
fromFast Company
4 days ago

Rec Room is shutting down, despite the popular game reaching over 150 million users. Here's why

Rec Room is shutting down in June due to unsustainable profitability despite having over 150 million players since its launch in 2016.
Video games
fromEngadget
4 days ago

Rec Room, a Roblox-style VR game, is shutting down

Rec Room is shutting down due to profitability challenges despite having over 150 million users.
Podcast
fromTheankler
4 days ago

Inside The Chernin Group's Bet on Creator-Led Empires

Community is the most valuable asset in media, driving investment strategies for emerging media companies.
fromThe Verge
4 days ago

AI can push your Stream Deck buttons for you

"You still set up actions in Stream Deck app the same way you always have. MCP adds a new way to trigger them," Elgato said in its announcement.
Gadgets
#fortnite
#pax-east
Games
fromKotaku
1 day ago

Cyberpunk, League Of Legends Games Suggest TCGs Are Having A Moment

PAX East 2026 featured a shift from video games to trading card games, particularly a TCG based on Cyberpunk 2077.
Games
fromKotaku
4 days ago

13 Cool Games We Just Saw At PAX East That Should Be On Your Radar - Kotaku

PAX East showcased innovative games like Grave Seasons and Pokémon Champions, highlighting unique twists in familiar genres.
Games
fromKotaku
1 day ago

Cyberpunk, League Of Legends Games Suggest TCGs Are Having A Moment

PAX East 2026 featured a shift from video games to trading card games, particularly a TCG based on Cyberpunk 2077.
Games
fromKotaku
4 days ago

13 Cool Games We Just Saw At PAX East That Should Be On Your Radar - Kotaku

PAX East showcased innovative games like Grave Seasons and Pokémon Champions, highlighting unique twists in familiar genres.
#openai
Media industry
fromArs Technica
2 days ago

OpenAI takes on another "side quest," buys tech-focused talk show TBPN

OpenAI's acquisition of TBPN will maintain its editorial independence while enhancing marketing and communications efforts.
Media industry
fromTNW | Investors-Funding
2 days ago

OpenAI has acquired the Silicon Valley talk show TBPN

OpenAI has acquired the Technology Business Programming Network, maintaining its editorial independence while integrating it into its strategy organization.
Media industry
fromArs Technica
2 days ago

OpenAI takes on another "side quest," buys tech-focused talk show TBPN

OpenAI's acquisition of TBPN will maintain its editorial independence while enhancing marketing and communications efforts.
Media industry
fromTNW | Investors-Funding
2 days ago

OpenAI has acquired the Silicon Valley talk show TBPN

OpenAI has acquired the Technology Business Programming Network, maintaining its editorial independence while integrating it into its strategy organization.
fromEngadget
2 days ago

Sony's gaming division just bought an AI startup that turns photos into 3D volumes

Following the acquisition, the Cinemersive Labs team will join SIE's Visual Computing Group (VCG) and contribute to our broader efforts in advancing state of the art visual computing within games. This includes applying machine learning to enhance gameplay visuals, improve rendering techniques, and unlock new levels of visual fidelity for players.
Marketing tech
Social media marketing
fromTechCrunch
2 days ago

Flipboard's new 'social websites' help publishers and creators tap into the open social web | TechCrunch

Flipboard launched social websites, enabling creators to consolidate content and build communities around their work on decentralized platforms.
fromLondon Business News | Londonlovesbusiness.com
4 days ago

Digital entertainment grew 7x faster than the UK economy - London Business News | Londonlovesbusiness.com

The UK digital entertainment sector hit £13.5 billion in revenue in 2025, reflecting a 7.1% year-over-year growth, significantly outpacing the general economy's growth rate of 1.3%.
Digital life
Venture
fromSiliconANGLE
5 days ago

Sett raises $30M to grow agent-based AI platform for game studios - SiliconANGLE

Sett raised $30 million to enhance its AI platform for automating content creation in the gaming industry.
fromKotaku
23 hours ago

YouTube's Gaming Historian Steps Back After 15 Years

"Today I'm announcing I will no longer be making Gaming Historian videos. There's nothing dramatic behind it, I promise."
Games
Video games
fromGamesBeat
4 days ago

Inside Clix Gaming's creator-powered business strategy

Cody 'Clix' Conrod is launching Clix Gaming, a brand and business centered on his success as a top Fortnite player.
fromGamesBeat
3 days ago

LiveRamp and Unity announce expanded partnership | exclusive

LiveRamp has enabled the use of RampID across Unity Exchange, allowing advertisers to recognize and target the same users across different advertising environments.
Marketing tech
#nintendo
Video games
fromThe Verge
4 days ago

Nintendo is weathering the storm

Nintendo remains successful in a struggling gaming industry by focusing on its strengths and maintaining a consistent release schedule.
#indie-games
Video games
fromThe Verge
3 days ago

Indie Pass is a new subscription service just for indie games

Indie.io launches Indie Pass, a subscription service for indie games, priced at $6.99 per month, featuring over 70 titles starting April 13th.
Video games
fromEngadget
2 days ago

Indie Pass is a forthcoming subscription service exclusively for indie games

Indie Pass is a new subscription service for indie games launching on April 13, offering over 70 titles for $8 per month.
Video games
fromThe Verge
3 days ago

Indie Pass is a new subscription service just for indie games

Indie.io launches Indie Pass, a subscription service for indie games, priced at $6.99 per month, featuring over 70 titles starting April 13th.
Video games
fromEngadget
2 days ago

Indie Pass is a forthcoming subscription service exclusively for indie games

Indie Pass is a new subscription service for indie games launching on April 13, offering over 70 titles for $8 per month.
#online-gaming
fromLondon On The Inside
1 week ago
Digital life

Cultural Codes in Gaming: How Innovation Is Rewriting the Rules

Online gaming design adapts to local behaviors and cultural expectations, moving away from a one-size-fits-all approach.
#in-game-advertising
Marketing tech
fromThedrum
5 days ago

Anzu and OpenX Partner to Bring Programmatic In-Game Advertising to Marketers

Anzu partners with OpenX to enhance in-game advertising capabilities for marketers across various platforms.
Marketing tech
fromThedrum
5 days ago

Anzu and OpenX Partner to Bring Programmatic In-Game Advertising to Marketers

Anzu partners with OpenX to enhance in-game advertising capabilities for marketers across various platforms.
Games
fromwww.theguardian.com
4 days ago

Why is gaming becoming so expensive? The answer is found in AI

PlayStation 5 prices have risen significantly due to increased demand for computing power driven by AI, alongside global economic disruptions.
Poker
fromBusiness Matters
2 weeks ago

How Crash-Style Gaming Platforms Are Driving Digital Revenue

Crash-style games generate substantial revenue through rapid game cycles, minimal operating costs, and high player engagement driven by simple mechanics and fast-paced gameplay.
Media industry
fromDigiday
4 days ago

Future of TV Briefing: What publishers have to offer creators

Publishers are increasingly collaborating with creators to enhance revenue opportunities and audience reach.
Games
fromKotaku
2 days ago

GameStop Thought Buying Games Online Was A 'Passing Phase'

GameStop underestimated digital distribution, believing physical stores would remain dominant despite the rise of platforms like Steam.
fromEngadget
2 days ago

VR game Teenage Mutant Ninja Turtles: Empire City launches on April 30

Teenage Mutant Ninja Turtles: Empire City will be released on April 30 for the Meta Quest, Steam VR and Pico, retailing for $25.
Video games
Games
fromKotaku
3 days ago

How Long Will Players Have To Wait For The Steam Deck 2?

The Steam Deck 2 may be delayed due to RAM issues, while the Super Mario Galaxy Movie sets box office records despite mixed reviews.
Marketing
fromFast Company
3 weeks ago

AI will power Fandom from spectator to co-star

Generative AI enables media companies to maintain constant fan engagement by scaling personalized content creation beyond traditional production limits, transforming passive consumers into active co-creators within brand-safe parameters.
Tech industry
fromThe Verge
1 month ago

Epic and Google have signed a special deal for a new class of 'metaverse' apps

Epic Games and Google have agreed to terms for a new class of applications called metaverse browsers that enable navigation of virtual worlds with portable virtual items and identities across different metaverse environments.
fromVG247
3 days ago

The Petit Planet beta is coming back with new updates, but you still need to hope for an invite

Petit Planet is the studio's take on Animal Crossing, though with a few interesting ideas of its own. The game's most recent test took place all the way back in November, but its next big test isn't far off.
Games
Video games
fromGadgets 360
4 days ago

Disney Reportedly Interested in Buying Fortnite Maker Epic Games

Disney is reportedly interested in acquiring Epic Games to deepen their existing relationship and integrate Disney IP into Fortnite.
#xbox-games-showcase
Games
fromWGB
5 days ago

Xbox June Showcase Announced, Followed By Gears of War: E-Day Direct

Xbox Games Showcase 2026 is set for June 7, featuring new details on Gears of War and other upcoming titles.
Games
fromGadgets 360
4 days ago

Xbox Games Showcase Announced, Gears of War: E-Day to Get Deep Dive

Xbox Games Showcase 2026 is scheduled for June 7, featuring gameplay reveals and updates on major titles, including Gears of War: E-Day.
Games
fromWGB
5 days ago

Xbox June Showcase Announced, Followed By Gears of War: E-Day Direct

Xbox Games Showcase 2026 is set for June 7, featuring new details on Gears of War and other upcoming titles.
Games
fromGadgets 360
4 days ago

Xbox Games Showcase Announced, Gears of War: E-Day to Get Deep Dive

Xbox Games Showcase 2026 is scheduled for June 7, featuring gameplay reveals and updates on major titles, including Gears of War: E-Day.
Games
fromKotaku
5 days ago

Every Game Coming Out The Week Starting March 30, 2026

I Am Jesus Christ is an immersive sim depicting the life of Jesus from birth to crucifixion.
Video games
fromKotaku
4 days ago

Marathon Cracks Down On Cool Exploits To Make Things Fair

Bungie has removed the slide-canceling exploit in Marathon to maintain balanced gameplay and has updated the Outpost loot area.
Video games
fromKotaku
4 days ago

MindsEye CEO Says Was The Worst Launch Ever But It's Fun Now

MindsEye's CEO claims the game has improved post-launch despite ongoing criticism and a mixed user rating.
Games
fromTechCrunch
4 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Video games
fromwww.theguardian.com
2 weeks ago

In the killer world of online gaming, there are no hits any more just survivors

Highguard's rapid failure demonstrates that modern online games face extreme pressure to deliver immediate returns, leaving no room for player learning curves or developer iteration.
Games
fromKotaku
6 days ago

Xbox's Big Summer Showcase Returns With Gears Of War Direct

Xbox is returning with a showcase on June 7, featuring Gears of War: E-Day Direct and a potential live component.
Games
fromVG247
6 days ago

Love and Deepspace has kicked off a new event, squarely around Caleb's new Memory Pair.

A new event, Ghosts' Final March, introduces a 5-Star Memory Pair for Caleb and various rewards, available until April 11.
#ai-in-gaming
Video games
fromThe Verge
2 weeks ago

AI was everywhere at gaming's big developer conference - except the games

AI tools were prevalent at GDC, but many developers oppose using AI in game development, valuing human creativity instead.
Games
from48 hills
2 weeks ago

Is AI gaming ready for primetime? - 48 hills

Google demonstrated live AI-generated NPC dialogue at GDC 2026, with over 60 AI-related talks and events showcasing the gaming industry's focus on artificial intelligence integration.
Video games
fromThe Verge
2 weeks ago

AI was everywhere at gaming's big developer conference - except the games

AI tools were prevalent at GDC, but many developers oppose using AI in game development, valuing human creativity instead.
Games
from48 hills
2 weeks ago

Is AI gaming ready for primetime? - 48 hills

Google demonstrated live AI-generated NPC dialogue at GDC 2026, with over 60 AI-related talks and events showcasing the gaming industry's focus on artificial intelligence integration.
Games
fromEngadget
6 days ago

The Avatar fighting game will release on July 2 for PC and consoles

Avatar Legends: The Fighting Game launches on July 2 for $29.99, featuring 12 characters and crossplay across multiple platforms.
Video games
fromDefector
2 weeks ago

Nvidia Wants To Yassify Video Games | Defector

Nvidia introduced DLSS 5, a generative AI technology for gaming that uses neural rendering to enhance graphics, though early demonstrations show artificial-looking results similar to AI image generation artifacts.
Games
fromKotaku
2 weeks ago

The 13 Best New Video Games Of 2026 So Far

2026 has already produced notable games, with updates planned for the Game of the Year watch throughout the year.
Video games
fromKotaku
3 weeks ago

I Miss When Multiplayer Games Weren't Changing All The Time - Kotaku

A patch increasing gunshot volume in Marathon created a more aggressive multiplayer environment, prompting nostalgia for older games that remained static after release rather than undergoing constant balance changes.
from24/7 Wall St.
2 months ago

The #1 ETF To Bet On The Explosive Growth of Esports

The VanEck Video Gaming and eSports ETF ( NYSEARCA:ESPO) offers pure exposure to an industry defying traditional entertainment economics. With $405 million in assets and a 0.56% expense ratio, ESPO delivered 28% returns over the past year, outpacing the S&P 500 by nearly 11 percentage points. The fund holds 28 gaming companies, led by Tencent Holdings ( NASDAQ:TCEHY) at 8.1%, Nintendo ( NASDAQ:NTDOY) at 7.6%, and NetEase ( NASDAQ:NTES) at 7.4%. Recent trading shows the ETF consolidating around $105 after hitting $111 in November 2025.
Business
Marketing
fromThe Drum
2 months ago

How brands can align their interests with the interests of gamers

Brands can increase engagement and reach diverse audiences by integrating ads into interactive gaming experiences and aligning brand goals with player interests.
Video games
fromGameSpot
1 month ago

The Best Games Of 2026 (So Far)

GameSpot tracks 2026 games scoring 8 or higher, highlighting must-play titles like Cairn and Mewgenics while noting lower-scoring games can still provide entertainment value.
Marketing
fromThe Drum
2 months ago

Why gaming is a such a key communications channel for retail marketers

Gaming is a mainstream, high-value channel retailers must engage, especially Gen Z gamers, via community-driven experiences on platforms like Twitch and Discord.
Marketing
fromBusiness Matters
1 month ago

How Digital Gaming Trends Are Reshaping Modern Entertainment Businesses

Crypto-enabled digital gaming transforms audience behavior, monetization, and engagement strategies for entertainment businesses by enabling transparency, speed, personalization, and new payment models.
fromThe Drum
2 months ago

Wondering what metaverse influencer marketing will look like? Look to gaming right now

Following Mark Zuckerberg's headline-grabbing Meta rebrand last year, many expect the next iteration of the web to be built around social networks.
Marketing
fromGamesBeat
1 month ago

Creators and developer studios are approaching the business of UGC in very different ways

Developer studios operate across multiple platforms while individual creators typically focus on a single platform, producing divergent strategies for brand integrations in virtual worlds.
Video games
fromBusiness Matters
2 months ago

Online Gaming: An Entertainment Ecosystem Teeming with Opportunities

AI, cloud infrastructure, and smartphone adoption are transforming gaming into an accessible, personalized, cross-platform ecosystem that reduces hardware barriers and enhances social play.
Video games
fromwww.mercurynews.com
2 months ago

Video games 2026: 5 projects that we're excited to play

Grand Theft Auto VI's Nov. 19 release will dominate the year, driven by long-awaited sequel status and an extensive online component continuing GTA Online's longevity.
Video games
fromThe Verge
2 months ago

Fortnite is about to get a lot more gaming crossovers

Epic will expand Fortnite crossovers tied to Epic Games Store purchases, aiming for over 100 developer partnerships annually while boosting store sales and platform growth.
Games
fromwww.gamespot.com
2 months ago

Most Anticipated Games of 2026

A compilation highlights upcoming 2026 game release dates, Switch 2 titles, guides, Game Pass additions, and notable games like GTA 6 and 007: First Light.
Video games
fromKotaku
2 months ago

Dev Behind Last Year's Big Flop Is Still Paying Streamers To Play It

Developer Build a Rocket Boy and publisher IO Interactive continue sponsoring creators to promote MindsEye despite low Steam player counts and poor reception.
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