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fromAdExchanger
2 years ago

Commerce | AdExchanger

Regulators are paying more attention to data privacy because their constituents consider it a 'kitchen table' issue, highlighting its importance in everyday life.
EU data protection
Business intelligence
fromBusline News
1 day ago

Analysis Highlights 20x ROI For ABA Marketplace Attendees - Busline News

ABA Marketplace generated $124.9 million in business activity, reinforcing its status as North America's leading bus and group travel event.
#chatgpt-shopping
E-Commerce
fromMiami Herald
1 day ago

ChatGPT shopping: How it works, and how to get your products listed

ChatGPT Shopping enables users to discover and purchase products directly within the chat interface, enhancing e-commerce opportunities for businesses.
E-Commerce
fromMiami Herald
1 day ago

ChatGPT shopping: How it works, and how to get your products listed

ChatGPT Shopping allows users to discover and purchase products directly within the chat interface, enhancing e-commerce opportunities for businesses.
E-Commerce
fromMiami Herald
1 day ago

ChatGPT shopping: How it works, and how to get your products listed

ChatGPT Shopping enables users to discover and purchase products directly within the chat interface, enhancing e-commerce opportunities for businesses.
E-Commerce
fromMiami Herald
1 day ago

ChatGPT shopping: How it works, and how to get your products listed

ChatGPT Shopping allows users to discover and purchase products directly within the chat interface, enhancing e-commerce opportunities for businesses.
Media industry
fromAdExchanger
2 days ago

Pruning The Mediavine; Shoppers Aren't Clicking Amazon's AI Ads | AdExchanger

Digital publishers face challenges due to AI and traffic changes, leading to layoffs and a focus on high-impact areas.
fromArchitectural Digest
1 day ago

I'm Done Sourcing So Much Online. Here's Why

The convenience of sourcing online is fraught with more pitfalls than most of us want to admit. Try finding adequate photos of a vintage piece's condition-close-ups of the fabric, video of damaged areas, any images of a piece's rear or underside!
UX design
#ecommerce
fromAdExchanger
1 month ago
E-Commerce

Wizard Commerce Launches An AI Shopping Agent To Make Magic of Ecommerce Madness | AdExchanger

fromAdExchanger
1 month ago
E-Commerce

Wizard Commerce Launches An AI Shopping Agent To Make Magic of Ecommerce Madness | AdExchanger

Privacy professionals
fromBanray
3 days ago

BanRay.eu - Your face is not inventory

Meta's camera-equipped glasses compromise privacy by recording individuals without consent, turning them into data for AI training.
Marketing
fromThe Drum
5 days ago

Performance marketing 101

Performance marketing in 2023 emphasizes effective measurement, data interplay, and personalization within the broader marketing landscape.
#eu-customs-reform
EU data protection
fromwww.thelocal.com
1 day ago

Shein, Temu: Why European consumers will pay more for cheap online orders

A landmark EU customs reform introduces measures for e-commerce, imposing handling fees and classifying online platforms as importers responsible for compliance.
EU data protection
fromThe Local France
1 day ago

Shein, Temu: Why European consumers will pay more for cheap online orders

A landmark EU customs reform introduces measures for e-commerce, imposing handling fees and classifying online platforms as importers responsible for compliance.
EU data protection
fromThe Local Germany
1 day ago

Shein, Temu: Why European consumers will pay more for cheap online orders

A landmark EU customs reform introduces measures for e-commerce, imposing handling fees and classifying online platforms as importers responsible for compliance.
EU data protection
fromwww.thelocal.com
1 day ago

Shein, Temu: Why European consumers will pay more for cheap online orders

A landmark EU customs reform introduces measures for e-commerce, imposing handling fees and classifying online platforms as importers responsible for compliance.
EU data protection
fromThe Local France
1 day ago

Shein, Temu: Why European consumers will pay more for cheap online orders

A landmark EU customs reform introduces measures for e-commerce, imposing handling fees and classifying online platforms as importers responsible for compliance.
EU data protection
fromThe Local Germany
1 day ago

Shein, Temu: Why European consumers will pay more for cheap online orders

A landmark EU customs reform introduces measures for e-commerce, imposing handling fees and classifying online platforms as importers responsible for compliance.
Marketing tech
fromQuartz
2 days ago

Can AI-Driven Advertising Growth Unlock Further Upside for MELI?

MercadoLibre's advertising business is driving revenue growth through AI enhancements and increased advertiser adoption within its commerce ecosystem.
Agriculture
fromRealagriculture
1 week ago

Arvo platform builds bridge between farmers and online shoppers

A new digital platform connects local producers directly with consumers, enhancing the farmers' market experience online.
#e-commerce
Business
from24/7 Wall St.
2 weeks ago

Forget Amazon: These 3 Global E-Commerce Giants Are Trading at Bargain Prices

Amazon's high valuation may overlook better growth opportunities in alternative e-commerce platforms like Alibaba and MercadoLibre.
E-Commerce
fromForbes
1 week ago

Genstore-AI Agents Now Run Your Entire E-Commerce Store

Genstore offers autonomous AI agents to streamline e-commerce operations for small business owners, significantly reducing setup time and operational workload.
Business
from24/7 Wall St.
2 weeks ago

Forget Amazon: These 3 Global E-Commerce Giants Are Trading at Bargain Prices

Amazon's high valuation may overlook better growth opportunities in alternative e-commerce platforms like Alibaba and MercadoLibre.
E-Commerce
fromForbes
1 week ago

Genstore-AI Agents Now Run Your Entire E-Commerce Store

Genstore offers autonomous AI agents to streamline e-commerce operations for small business owners, significantly reducing setup time and operational workload.
Marketing tech
fromAdExchanger
2 days ago

Jones Road Beauty Is Using A New Type Of MMM To Reset Its Media Measurement | AdExchanger

Cody Plofker values discovering ineffective marketing channels to optimize strategies, contrasting with typical marketers who struggle with measurement confusion.
UX design
fromSmashing Magazine
1 week ago

The Site-Search Paradox: Why The Big Box Always Wins - Smashing Magazine

Success in modern UX relies on findable content, yet internal search often fails, pushing users to global search engines.
E-Commerce
fromForbes
2 days ago

AI Shopping: Why The Universal Commerce Protocol Changes Everything

UCP enables AI agents to manage transactions directly with retailers, eliminating friction in the shopping journey.
#agentic-commerce
Marketing tech
fromForbes
3 days ago

AI Is Deciding What Your Customers See - Most Brands Haven't Caught Up

AI agents are transforming e-commerce, projected to account for 25% of global sales by 2030, shifting traditional consumer engagement models.
Marketing tech
fromFortune
5 days ago

AI agents are already driving 10% of revenue for some brands. Is yours invisible to them? | Fortune

Agentic commerce allows AI agents to autonomously handle the entire shopping journey, transforming e-commerce and driving significant retail revenue growth.
Marketing tech
fromForbes
3 days ago

AI Is Deciding What Your Customers See - Most Brands Haven't Caught Up

AI agents are transforming e-commerce, projected to account for 25% of global sales by 2030, shifting traditional consumer engagement models.
Marketing tech
fromFortune
5 days ago

AI agents are already driving 10% of revenue for some brands. Is yours invisible to them? | Fortune

Agentic commerce allows AI agents to autonomously handle the entire shopping journey, transforming e-commerce and driving significant retail revenue growth.
Marketing tech
fromEMARKETER
4 days ago

Brands want personalization at scale, but their data stack keeps getting in the way

Limited platform integration is the top barrier to personalization for 42% of brand marketers and 47% of agency marketers in North America.
E-Commerce
fromEntrepreneur
4 days ago

Macy's Debuted a New Tool - And Customers Who Use It Spend 400% More. Here's How It Works.

Macy's launched 'Ask Macy's,' an AI shopping assistant that increases online spending by four times for users compared to non-users.
Marketing tech
fromDigiday
3 days ago

Ad Tech Briefing: Criteo makes self-serve push with GO, targeting SMB growth

Criteo launches self-service capabilities for its GO platform, targeting small and mid-sized advertisers to compete with Amazon and Google.
Marketing
fromFast Company
3 weeks ago

B2B purchases aren't made by individuals

B2B marketing success requires engaging entire buying groups with personalized, multi-channel strategies rather than treating demand generation as a volume-based numbers game with generic messaging.
Business intelligence
fromBusiness Matters
3 weeks ago

Building a Successful Online Marketplace - Key Technology Decisions That Matter

Strategic technology decisions in marketplace development determine scalability, user experience, and regulatory compliance, with payment infrastructure, trust mechanisms, and seller verification being critical foundational elements.
Marketing tech
fromAdExchanger
4 days ago

Retail Media's Measurement Problem Is A Trust Problem - And Incrementality Is The Way Forward | AdExchanger

Retail media's growth is hindered by inconsistent measurement of incremental performance, complicating budget decisions for advertisers.
#google-merchant-center
Web design
fromSearch Engine Roundtable
4 weeks ago

Google Merchant Center Adds Build to Order Attribute For Vehicle Listings

Google Merchant Center introduced a 'Build to order' availability attribute for vehicle ads, allowing dealers to list customizable vehicles that can be ordered directly despite not being in immediate inventory.
Web design
fromSearch Engine Roundtable
4 weeks ago

Google Merchant Center Adds Build to Order Attribute For Vehicle Listings

Google Merchant Center introduced a 'Build to order' availability attribute for vehicle ads, allowing dealers to list customizable vehicles that can be ordered directly despite not being in immediate inventory.
Online marketing
fromForbes
3 weeks ago

A Website Alone Isn't Enough For Today's Digital Shoppers

Modern digital commerce success requires seamless omnichannel experiences, mobile optimization, and strategic retargeting rather than relying solely on website presence.
Marketing tech
fromDigiday
4 days ago

The Trade Desk shakes up Identity Alliance payouts, with a new focus on incrementality

The Trade Desk is shifting to an incrementality-based payment model for identity partners, rewarding unique data contributions over volume.
E-Commerce
fromwww.cnbc.com
2 weeks ago

OpenAI's first crack at online shopping stumbled. It's preparing for the next wave

OpenAI is shifting from Instant Checkout to dedicated apps within ChatGPT for better control over e-commerce transactions.
Marketing tech
fromDigiday
5 days ago

Pinterest bets measurement and SMBs will boost performance revenue

Pinterest is focusing on measurement to attract more small-to-medium business advertising spend amid competition and ad spending cutbacks.
#dynamic-pricing
E-Commerce
fromPractical Ecommerce
2 weeks ago

AI Drives Smarter Ecommerce Pricing

AI enables dynamic, personalized ecommerce pricing that optimizes margins by making real-time offer decisions based on shopper behavior while maintaining fairness perception.
E-Commerce
fromPractical Ecommerce
2 weeks ago

AI Drives Smarter Ecommerce Pricing

AI enables dynamic, personalized ecommerce pricing that optimizes margins by making real-time offer decisions based on shopper behavior while maintaining fairness perception.
Marketing
fromForbes
1 month ago

How To Drive E-Commerce Engagement And Conversions: Agency Insights

E-commerce brands must convert traffic into repeat customers through strategic engagement, personalization, and optimized user experiences rather than relying solely on driving traffic volume.
Marketing tech
fromThedrum
6 days ago

From football to fashion: How smartphones embrace consumers

AI and fashion collaborations are reshaping mobile marketing strategies, enabling brands to engage consumers through lifestyle rather than just technology.
E-Commerce
fromTechCrunch
2 weeks ago

Shopify is preparing for AI shopping agents to change everything, exec says | TechCrunch

Shopify is investing heavily in agentic shopping technology to transform e-commerce by creating AI personal shoppers that understand consumer preferences and can discover, compare, and purchase products more effectively than traditional search engines.
fromDigiday
3 weeks ago

Customer reviews become a key battleground as AI revolutionizes product discovery

Our reviews are really in-depth, which I think plays super well to [large language models]. A quick test by Modern Retail found that ChatGPT lists Fireclay Tile as the best DTC tile company in California, based on reviews. Now, to better pop up in AI search results, brands are placing a bigger emphasis on getting more customers to leave reviews.
E-Commerce
fromwww.socialmediatoday.com
2 weeks ago

Meta switches to ComScore Markets data for auto ads

Beginning on June 22, 2026, we will discontinue the use of Nielsen's Designated Market Area (DMA) for automotive model ads. Comscore Markets, which we introduced in August 2025, will serve as the replacement solution. After this date, campaigns still using Nielsen's DMA for automotive model ads targeting will be paused and require an update to Comscore Markets to resume delivery.
Marketing tech
E-Commerce
fromTechCrunch
3 weeks ago

Amazon expands a program that lets customers shop from other retailers' sites | TechCrunch

Amazon expands Shop Direct program to direct customers to third-party merchant websites through search results and AI assistant when products aren't available on Amazon's platform.
fromVogue
1 month ago

How Reddit Plans to Be the Antidote to AI Shopping

A quick ask around my Whatsapp groups tells me why it's appealing to the millennial female. "It's the source of all knowledge and free of influencers," says one friend. "I use it because it's real people, and ChatGPT is soulless and makes me sad," says another. "I like how old school the platform is - it feels quite separate from adverts, image saturation, influencing," says a third.
Tech industry
E-Commerce
fromwww.thedrum.com
3 weeks ago

The changing retail landscape

Despite online growth and store closures, physical retail remains viable as consumers still value in-store experiences and maintain significant clothing budgets.
Marketing tech
fromwww.independent.co.uk
3 weeks ago

Illuminating blind spots in store strategy execution

Consumer goods brands require real-time retail intelligence and visibility of in-store execution to compete effectively, as legacy tools fail to provide actionable data needed for optimal product placement, pricing, and promotion management.
Marketing tech
fromwww.emarketer.com
3 weeks ago

amazon - Reports, Statistics & Marketing Trends

Fire TV integrates ads across screens using CTV reach and retail data, while AI emerges as a defining force in retail tech, with stablecoins moving into mainstream payments infrastructure and chatbots driving conversion rate increases.
E-Commerce
fromTECHBOOK
1 month ago

Google Plans Revolution in Online Shopping

Google uses AI to consolidate product information directly in search results, enabling faster shopping decisions while reducing merchant control over content presentation.
fromDigiday
1 month ago

AI is changing how retailers select tech partners

Surveys suggest customers want to use AI for shopping and to see AI tools from retailers. In a CI&T survey conducted in 2025, 58% of 1,040 U.S. consumers said retailers should use AI to improve the shopping experience, and almost 75% said they were already using AI tools at least occasionally in their path to purchase. In a separate survey from Gartner last March, 56% of millennials said they would be willing to let AI handle or assist with some of their shopping tasks.
Artificial intelligence
Social media marketing
fromFood Dive
2 months ago

The social-to-shelf pipeline: Measuring what actually drives retail sales

TikTok drives measurable sales lift and bridges online virality with retail, enabling CPG brands to convert social engagement into e-commerce and in-store sales.
Marketing tech
fromPractical Ecommerce
4 weeks ago

Seller Central AI Remakes Data Analysis

Amazon's new AI canvas feature in Seller Central enables merchants to explore performance data through conversational interfaces and visual workspaces instead of static reports.
E-Commerce
fromThe Business of Fashion
1 month ago

Meta Tests AI Shopping Research Tool to Rival ChatGPT

Meta is testing a shopping research feature in its AI chatbot that provides personalized product recommendations with images, prices, and merchant links to compete with ChatGPT and Gemini's e-commerce capabilities.
Marketing tech
fromAdExchanger
4 weeks ago

Will The Trade Desk Right-Size Its Margins? | AdExchanger

The Trade Desk's complex, opaque fee structure—including bid-shading and OpenPath fees—reduces advertiser performance and should be simplified with lower, more transparent pricing to remain competitive.
#ai-in-retail
fromBusiness Matters
1 month ago

54.7% of Retail Brands now Have Their Own Product Line

Retailer-owned products not being seen as a cheap alternative anymore, but instead, a way to convey luxury and exclusivity. Price-Led Positioning is No Longer Dominating UK Supermarkets. Small UK businesses are aggressively growing, with price-led positioning becoming a dated trend. It's becoming evident that brands are no longer using their own branded products as a way to be a cheap alternative.
E-Commerce
fromPractical Ecommerce
1 month ago

Google Discover for Ecommerce

Google says the update improved quality. It aimed to reduce the presence of clickbait and low-value content while surfacing more in-depth, original, and timely material from sites with demonstrated expertise. Some published reports speculated that the update devalued AI-generated content, yet Google's concern is probably not artificial intelligence per se. Rather, it is scaled, thin, or risky AI-generated content that degrades trust.
Marketing
E-Commerce
fromSearch Engine Roundtable
1 month ago

Google AI Shopping Pushing More Products

Google's AI Shopping tab now includes 'Show more products' buttons, clickable keywords, and link icons to increase product discovery and shopping engagement beyond initial listings.
fromThedrum
1 month ago

Tools retailer grows revenue by 180% in 10 months

Given that ParkerBrand had allocated greater resources to paid media, higher performance objectives were set for 2019. Overall, the goal was to grow revenue rapidly over a short period of time whilst maintaining the return on ad spend (ROAS) to remain profitable. This translated into the following objectives: Achieve a minimum of 10:1 ROAS "Grow revenue as much as possible" from a year-on-year perspective
E-Commerce
fromBusiness Matters
2 months ago

How to Get the Most from Your Online Marketplace Listings

At a time when digital channels increasingly define commercial success, online marketplaces have become essential tools for small and medium-sized enterprises to reach customers and drive revenue. For many SMEs, marketplaces offer a ready-made audience without the significant acquisition costs of standalone ecommerce sites, but the simple act of listing product ranges isn't enough to guarantee results. To succeed, businesses must approach their marketplace presence strategically, optimising every element of their listings for discovery, relevance and conversion.
E-Commerce
E-Commerce
fromThe Drum
2 months ago

It's Prime time for retailers to develop their online sales strategies

Amazon launched Prime Day, a Prime-members-only sales event intended to outcompete Black Friday and Singles Day and to drive Prime membership growth.
#generative-ai
E-Commerce
fromThe Drum
2 months ago

The reinvention of retail: 5 of the top trends from 2021

Pandemic accelerated DTC beauty, cashierless payments, and multi-brand marketplaces, reshaping retail with tech-driven personalization and low-touch transactions.
fromForbes
2 months ago

Whatnot And Live Shopping: Fashion's Product Page Becomes A Person

Live shopping channels for fashion are growing fast, with over 500,000 hours being viewed per month in the UK
E-Commerce
#universal-commerce-protocol
fromInfoQ
2 months ago
E-Commerce

Google and Retail Leaders Launch Universal Commerce Protocol to Power NextGeneration AI Shopping

fromInfoQ
2 months ago
E-Commerce

Google and Retail Leaders Launch Universal Commerce Protocol to Power NextGeneration AI Shopping

E-Commerce
fromForbes
2 months ago

The Product Returns Armageddon Of 2026 Is Coming: Are You Prepared?

Record-high e-commerce return rates will strain retailers; investing in returns technology, training, and optimized processes converts returns from liability into competitive advantage.
E-Commerce
fromAol
1 month ago

7 fast-growing business trends in retail and e-commerce

Small businesses can capture 2026 retail growth by using AI-driven hyperpersonalization, visual search, social commerce, resale, and wellness trends to offer convenient, values-aligned experiences.
E-Commerce
fromSocial Media Today
2 months ago

Google Announces AI-Powered Updates for Retailers

Conversational AI transforms shopping by enabling natural discovery, deployable Gemini Enterprise agents manage full customer lifecycle and integrate payments like Google Pay and PayPal.
E-Commerce
fromSearch Engine Roundtable
2 months ago

Google Merchant Center Business Agent

Google launched Business Agents: branded AI virtual sales associates on Search allowing US retailers to customize responses, answer product questions, and enable purchases.
fromTasting Table
2 months ago

3 Big Changes Coming To Target In 2026 - Tasting Table

After spending a large part of 2025 with its back to the wall, Target is intent on turning things around. The retail giant is heading into 2026 led by a new CEO who has ambitious plans, driven by a sharp focus on three areas: style and design, elevated customer experience, and better use of technology to improve speed and efficiency through the business.
E-Commerce
E-Commerce
fromPractical Ecommerce
2 months ago

Amazon Rules Product Discovery, for Now

Amazon remains the dominant product search engine due to Prime, vast selection, consumer trust, and review volume, while AI and social commerce present growing competition.
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