Psychology
fromPsychology Today
1 day agoWhat Makes Painful Memories Stick
Painful memories linger because they signal threats to core psychological needs, making them psychologically urgent and demanding more cognitive processing.
The forgetting curve explains how quickly people lose newly learned information if it is not reinforced. First introduced by Hermann Ebbinghaus in the late 19th century, the Ebbinghaus forgetting curve demonstrates that we forget information quickly after we first learn it, and then the rate of forgetting slows down over time.
The human brain is engineered to ignore most of what it sees and hears, according to the neuroscientists I interviewed for the audio original Viral Voices. If that's the case, how are you supposed to make a memorable impression? The empowering news is that if you understand how the brain works, what it discards, and what it pays attention to, you'll be far more persuasive than you've ever imagined. Persuasive people have influence in their personal and professional lives.
At the Winter Olympics, skiers, bobsledders, speedskaters, and many other athletes all have to master one critical moment: when to start. That split second is paramount during competition because when everyone is strong and skilled, a moment of hesitation can separate gold from silver. A competitor who hesitates too much will be left behind -but moving too early will get them disqualified.
In fact, when prompted strategically by researchers, Claude delivered the near-complete text of Harry Potter and the Sorcerer's Stone, The Great Gatsby, 1984, and Frankenstein, in addition to thousands of words from books including The Hunger Games and The Catcher in the Rye. Varying amounts of these books were also reproduced by the other three models. Thirteen books were tested.
Last week, I caught myself starting The Office for what must be the fifteenth time. My partner walked in, saw Jim pranking Dwight with the stapler in Jell-O, and just shook his head. "Again?" he asked. And honestly? I couldn't explain why I kept going back to the same show when there's literally endless content available at my fingertips. But here's the thing: I'm not alone in this.
Minutes into teaching my business school class, I asked what seemed like an innocent question: What is one word that describes how you feel about AI right now? One word. That's it. My students looked up, looked down, looked anywhere to avoid eye contact. Silence. "I promise," I said, "this is a safe space." Something I'd repeat throughout the course-and I meant it. Then the answers came quickly, and the energy in the room shifted as they arrived. You could feel the sheen of performance
Decades of research show that people who have more years of education, more cognitively demanding jobs or more mentally stimulating hobbies all tend to have a reduced risk of cognitive impairment as they get older. Experts think this is partly thanks to cognitive reserve: Basically, the more brain power you've built up over the years, the more you can stand to lose before you experience impairment.
Neuroscientists have a name for the brain network that fires up when you're not focused on an external task: the default mode network, or DMN. It's the constellation of regions - the medial prefrontal cortex, posterior cingulate cortex, and angular gyrus among them - that hums to life when you daydream, reflect on yourself, or think about other people's mental states.
It might come as a surprise to learn that the brain responds to training in much the same way as our muscles, even though most of us never think about it that way. Clear thinking, focus, creativity, and good judgment are built through challenge, when the brain is asked to stretch beyond routine rather than run on autopilot. That slight mental discomfort is often the sign that the brain is actually being trained, a lot like that good workout burn in your muscles.
Rumination activates the default mode network (DMN) - the brain's self-referential processing system. This is the neural circuitry that fires when you're thinking about yourself in relation to others: your identity, your social standing, your mistakes. It's the brain asking, over and over, What does this say about me?
In response to threats by US President Donald Trump to somehow acquire Greenland (Kalaallit Nunaat), US scientists have drafted what they call a statement in solidarity with the island, open to any US-based researchers who have conducted research there. "A lot of people in the US - not just scientists - are very upset about the rhetoric directed towards Greenland. But scientists who work there feel it very personally," says paleoclimatologist Yarrow Axford, who is one of the creators of the initiative.
I am a worrier, and have been for most of my life. At some point, someone dear and smart teased me that I worry about the wrong things. The things that hit me, she noted, were never the things I worried about. For a while that left me feeling like an incompetent worrier-until my research caught up. I realized that the things I worry about often don't end up hurting me precisely because worrying helps me diffuse them ahead of time.
Did someone with spatial-sequence synaesthesia design the calendar app on mobile phones? Because that's how time and dates look in my brain. If you say a date to me, that day appears in a grid diagram in my head, and it shows if that box is already imprinted with a holiday, event or someone's birthday. Public holidays and special events like Christmas and Easter are already imprinted for the year, and the diagram goes backwards to about 100,000BC