"What we are seeing is not just delays - it's systemic volatility. Flight schedules are becoming fluid, and that has a direct impact on the entire travel chain."
The underlying logic is simple: the further away a visitor comes from, the longer they tend to stay - and longer stays mean more money flowing into the local economy through lodging taxes, restaurant bills, and retail spending.
After reaching 3,149,131 on Oct. 1, 2024, the number of non-permanent residents living in Canada steadily decreased to 2,676,441 on Jan. 1, 2026. Non-permanent residents include people holding work or study permits as well as asylum claimants and any family members living with them.
In a world where third spaces are dying, and consumers are being segregated between haves and have-nots at every turn, the airport bar has quietly endured. But the airport bar is not-so-quietly under siege. Airport concessions took a hit during the pandemic, and while they benefited from the subsequent revenge travel, the rebound has stalled.
Rather than chasing diminishing returns through additional advertising, the agency advocated for an entertainment product: a film that could function as a vehicle for repositioning perception while operating as a single investment with long-tail value, capable of shaping how audiences feel about a place over time and across markets.
While vacation prices have increased nationwide since 2019, the sharpest spikes have not occurred in the country's most expensive cities. Instead, the steepest growth in costs has taken place across the Mountain West, where demand has surged in midsize cities that once offered affordable alternatives to pricier coastal destinations.
Artificial intelligence is no longer futuristic-it's functional. Hotels are already utilizing AI to integrate siloed systems, such as PMS, accounting, CRM, and forecasting platforms, to drive faster and smarter decisions. Tools like Placer.ai and PredictHQ help identify ideal customers through demographic, behavioral, and geolocation data. As automation expands, the next opportunity lies in strategic human oversight: consultants and managers will interpret AI outputs, guiding capital investments and operational priorities rather than being replaced by algorithms.
And yet, the U.S. tourism industry is worried. While the rest of the world saw a travel bump in 2025, with global international arrivals up 4%, the U.S. saw a downturn. The number of foreign tourists who came to the United States fell by 5.4% during the year-a sharper decline than the one experienced in 2017-18, the last time, outside the height of the COVID-19 pandemic, that the industry was gripped by fears of a travel slump.
Policy stances from the Trump administration on everything from immigration to tariffs, along with currency swings and stricter border controls, have seemingly proved a turnoff to travelers from other countries, especially Canadians - the single largest source of foreign tourists for the United States. Canadian travel to the U.S. fell by close to 30% in 2025. But it is not just visitors from Canada who are choosing to avoid the United States.
The off-season practically vanished in many parts of the world. Remote work, social media frenzy, and ruthless dynamic pricing have turned fall and spring into peak-season clones. Even winter is no refuge anymore. The idea of an off-season is 100% disappearing.
As Visit Florida compiles 2025 tourism figures, the agency's President and CEO Bryan Griffin and Carol Dover, the president and CEO of the Florida Restaurant and Lodging Association, are setting up a meeting with Canadian officials. "We had this opportunity land in our lap, so we're both going to have a meeting ... and see what we can do," Dover said during a Jan. 26 Visit Florida Executive Committee meeting. Dover is also a member of the Visit Florida Board of Directors.
Cape Town tourism is a booming industry, and the Mother City needs foreign cash to operate as one of the planet's elite destinations. However, some locals are getting a little annoyed by the oversupply of digital nomads. European tourists are loving Cape Town, and why wouldn't they? When one single Euro gets you R19, an Uber to Boulders Beach to check out the penguins isn't all that pricy.
We're spoiled for choice when it comes to reasons to travel in 2026. Whether you plan to take a trip inspired by a favored period drama; want the best views of the solar eclipse on August 12; or hope to be the first to embark on a luxury train journey across Saudi Arabia, here are 26 things to be excited about as you plan this year's travels.
Years later, after countless nights in hotels from budget chains to five-star establishments, I've noticed something interesting. Those of us who grew up in lower-middle-class households carry certain behaviors with us into these spaces. They're not necessarily bad habits, but they're telling. They reveal a childhood where every pound mattered and waste was practically a sin. I've seen these patterns in myself, in friends from similar backgrounds, and in countless fellow travelers over the years.
