With brands increasingly looking to mixed reality (AR, VR, contextual) technology to create engaging event experiences, the inaugural ExM Live Forum brings together industry thought-leaders to share insights in an events sector ripe for digital transformation.
The Original Doughbrik's Snacks is making waves in the snack industry as it prepares to showcase its latest innovations at the Natural Products Expo West 2026, scheduled for March 4-6, 2026, at the Anaheim Convention Center, California. Co-founded by famous content creator David Dobrik, this brand is set to redefine snacking with its new product line, WAVERS.
For over two decades, ECRM has functioned as the bridge over that gap. From February 15-19, 2026, the Hyatt Regency DFW in Dallas, Texas, became the epicenter of retail evolution as ECRM hosted its Winter Sessions. With more than 6,100 curated, pre-scheduled meetings taking place over three intense days, the event served as a precision engine for retail discovery and category growth.
When power runs low, anxiety sets in. Psychologists often refer to this as battery anxiety, a stress response linked to the fear of losing access to information, contacts, or work tools. Attendees become less focused in sessions, check their devices more frequently, and start scanning the venue for somewhere to recharge.
The brands that excel are those that recognize the importance of engaging with their audience long before the show floor opens and continuing that engagement well after it closes. Today's decision-makers-operators, distributors, chefs, and F&B directors-are selective about their time and budget. They arrive at trade shows with clear agendas and short attention spans, making it crucial for exhibitors to establish a presence prior to the event.
Congratulations to Patrick Henry and Nathan Grover on these well-deserved awards! Patrick has built iconic relationships that will endure, and Nate has a talent for identifying consumer needs and turning them into successful promotions.
A panel on agentic AI focused on AI agents in the real world is just one of the event's many Monday offerings. Chandhu Nair, SVP of data, artificial intelligence, and innovation at Lowe's, will give the audience a home improvement retailer's perspective on the topic. On Tuesday, technology's big show will have a session with Best Buy CEO Corie Barry, who will talk about getting people, software, and services to actually work together instead of fighting against each other.
The NGA Show's move to the MGM Grand wasn't just a change of scenery: it set the tone for what independent grocers are all about right now: evolution without losing identity. The venue delivered the space and vibe that matched the moment, with modern conference facilities that made navigating 350+ exhibitors feel less like a marathon and more like an exploration.
When you participate in a major tech event, you naturally want to stand out. Print materials can ensure making a professional first impression. In this article we look at how you ensure that your tech company's exhibition stand definitely stands out. Even if you participate in 2026 at the Web Summit in Portugal, the London Tech Week, TechEx Europe in the RAI Amsterdam or FOSDEM in our own country (Brussels). Which HelloPrint print materials are suitable for dressing up a booth?
Going into the Consumer Electronics Showcase, there are a few things you expect to see every year when you enter the main convention center show floor - like dancing robots, for example. (Bonus points if they don't fall down .) At C-Space, which is the convention's digital advertising hub, the innovation might be a little less eye-grabbing (and, hopefully, less laugh-inducing.) But for marketers, there's still a lot to take in. Heck, some of it might even be useful!
Designed by Line with the programming work created by Work Interactive, the site includes a list of upcoming events, a Who's Who of members, links to industry news and exclusive access to a wide range of industry research and training. Nick Creed, explained: "The website will provide a platform for networking events, training and indepth content. Over the coming months the research and reports will expand, along with additional video content building into a valuable resource for the members."
Pinterest's UK marketing manager Lizzie Sibley, Airbnb's EMEA marketing manager Holly Clarke and Thane Ryland, global lead social analytics and insights at Microsoft have been added to the speaker line-up for Online Influence West, taking place in Bristol this Friday, 16th October. They will join Paul McCrudden, head of content Europe for Twitter, Guy parker, chief executive of the Advertising Standards Association, Jeremy Waite, head of digital strategy at Salesforce and Keith Lewis, Zurich UK social media lead.
Since its formation in 1896, the advertising industry has come a long way. Thousands of agencies - many of them clustered in New York City - now have locations across the globe, specializing in everything from virtual reality to influencer marketing. Big brands that once dominated the 20th century with mega budget radio, newspaper, poster and TV campaigns have changed course as consumer preferences shift; online is evolving with the likes of Airbnb, Amazon, Netflix and Uber altering much of modern existence.